179. Becoming Known for Your Story, Perspectives, and Expertise (+ Thought Leadership Examples)

The first step to becoming known for your thought leadership is to make a decision on what you want to become known for, then start to build a strong and compelling body of work around that exact topic.    On episode 179 of The Thought Leader Club Podcast: - Your story, perspectives, and expertise + skills contribute to your "source credibility" - A thought leadership case study - What you *think* you're supposed to be known for vs what you truly want to be known for      Connect with Cheryl Lau   Website: https://cheryllau.com/  YouTube: https://www.youtube.com/@cheryltheory  Newsletter: https://cheryllau.com/email  Instagram: https://www.instagram.com/cheryltheory LinkedIn: https://www.linkedin.com/in/cheryllau Free Resource for Entrepreneurs    THE AUDIT: Build a differentiated and timeless body of work    - Audit 9 different parts of your body of work - Identify the specific areas you can improve on right away to set your business apart from the rest   Get the Audit here: https://cheryllau.com/audit  Contact Please email [email protected] for business inquiries.