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18 | Niching down as a multi-passionate CEO episode artwork

Jan 30, 2024 19 min

18 | Niching down as a multi-passionate CEO

from The Messaging Edit Hosted by By Xindi

Have you ever heard the advice "niches equal riches"? Okay, but what if you are a multi-talented, multi-passionate business owner? From a marketing POV, I'm all about that advice but from a complex human being's perspective... I'm feeling pretty MEH about it. In this episode, I shared how you could combine the best of both worlds and niche down to bring in those dreamy clients while honoring your journey as a beautifully multi-faceted human being. Enjoyed this episode? Be sure to follow me on Instagram @themessaging edit for more conversations around building a magnetic brand message that speaks to your tribe.

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18 | Niching down as a multi-passionate CEO

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