181: Amazing Strategies - Meet the Speakers Coming to TGR Live! Growth Strategies For Law Firms 2026

This episode is a high-energy preview of the amazing speakers coming to TGR Live! Growth Strategies for Law Firms 2026. We will be bringing together an elite group of experts to share powerful insights from their upcoming presentations. Jay Berkowitz is joined by Stacy Brown Randall, Steven Gursten, Rob Levine, and Chris Keller for a fast-moving conversation that spans AI-driven SEO, referral systems that don’t require asking, intake strategies that recover millions in lost revenue, litigation techniques that dramatically increase case value, and personal disciplines that elevate both life and practice. Each speaker offers a clear glimpse into the strategies they’ll be teaching live, giving listeners a sense of the depth, practicality, and momentum behind this year’s conference. If you want to learn directly from these speakers, connect with other growth-minded law firm leaders, and experience these strategies in full, TGR Live 2026 is where it all comes together — and this episode makes it clear why you don’t want to miss it. Key Topics 05:32 – Jay introduces AI SEO and answer engine optimization, explaining how Google AI Overviews are changing search behavior and what law firms must do to appear in AI-driven results. 16:33 – Stacey Brown Randall begins her segment by reframing where referrals truly belong in a law firm’s growth strategy and previews how to generate consistent referrals without asking. 27:30 – Steven Gursten starts his presentation on fatigue as a hidden but devastating injury, outlining how proving fatigue can significantly increase future economic damages in serious cases. 37:22 – Rob Levine opens his intake discussion by showing how intake systems, call routing, and dropped-call recovery directly impact case volume and firm revenue. 53:53 – Chris Keller begins his talk on the five disciplines that transform both life and practice, sharing how mental, emotional, physical, spiritual, and financial discipline drive sustainable growth. 58:31 – The live Q&A begins, covering motivation versus discipline, selecting the right cases, increasing case value through strategy, and leading teams with intention. Resources Mentioned Download your free Copy of the Intake Analysis Ghost Call Scorecard, courtesy of Rob Levine - https://docs.google.com/document/d/1wn1NIL2CN_hb6NXR-ippSvDcYo-l67dV/edit Technology Hona (client experience software) – Hona – https://www.hona.com Google AI Overviews (search technology) – Google – https://www.google.com ChatGPT (AI platform) – OpenAI – https://www.openai.com Reddit (community and Q&A platform) – Reddit – https://www.reddit.com Quora (Q&A platform) – Quora – https://www.quora.com Oura Ring (wearable health technology) – Oura – https://ouraring.com Books Generating Business Referrals Without Asking: A Simple 5 Step Plan to a Referral Explosion – Stacey Brown Randall - https://a.co/d/aTrufrF The Referable Client Experience: A Proven Method to Generate Referrals Without Asking – Stacey Brown Randall - https://a.co/d/6p2GbyX Atomic Habits: An Easy & Proven Way to Build Good Habits and Break Bad Ones – James Clear - https://a.co/d/7iehDsG A Year to Change Your Life: How 365 Days of Intentional Daily Actions Lead to Transformation – Chris Keller - https://a.co/d/hYK6Jah About our Guests: Steven Gursten is one of the nation’s leading authorities on catastrophic injury and trucking accident litigation. As the founder of Michigan Auto Law, he has built a nationally recognized practice by focusing on case strategy, evidence development, and valuation methods that significantly increase outcomes for seriously injured clients. Steven is widely known for teaching lawyers how to increase case value and profitability by handling complex cases the right way, not simply more cases. Rob Levine is the founder of Rob Levine & Associates, a multi-million-dollar law firm built through disciplined operations, systems, and execution. Known for his focus on scalability and accountability, Rob has developed operational frameworks that allow firms to grow without sacrificing efficiency or culture. His experience offers practical insight into how strong systems, leadership structure, and process discipline drive long-term profitability. Stacey Brown Randall is a nationally recognized expert on referrals and the author of Generating Business Referrals Without Asking. She teaches professionals how to build consistent, high-quality referral systems rooted in relationships, trust, and generosity — not pressure or sales tactics. Stacey’s work helps law firms create sustainable referral pipelines by focusing on value creation and intentional relationship-building. Chris Keller is a leadership and performance expert who helps law firm owners strengthen execution, accountability, and culture. His work focuses on the disciplines and habits that drive high-performing teams, from leadership behavior to operational consistency. Chris is known for helping firms translate strategy into action by building leadership systems that support sustainable growth and long-term performance. About Jay Berkowitz: Jay Berkowitz is a best-selling author and popular keynote speaker. Mr. Berkowitz managed marketing departments at: Coca-Cola, Sprint and McDonald's Restaurants, and he is the Founder and CEO of Ten Golden Rules, a digital marketing agency specialized in working with attorneys. Mr. Berkowitz is the author of Advanced Internet Marketing for Law Firms, The Ten Golden Rules of Online Marketing and 10 Free Internet Marketing Strategies that went to #1 on Amazon. He is the host of the Ten Golden Rules of Internet Marketing Webinar and Podcast. He has been profiled by the Wall Street Journal, The Business Journals and FOX Business TV. Mr. Berkowitz was selected for membership as a TITAN for Elite Digital Marketing Agencies, he is the recipient of a SOFIE Award for Most Effective use of Emerging Media, and a Special BERNAY’s Award. Connect with Ten Golden Rules Subscribe to Ten Golden Rules on YouTube Check out our webinars on TenGoldenRules.com Connect with Ten Golden Rules on LinkedIn Follow Ten Golden Rules on Facebook Connect with Jay Berkowitz on LinkedIn Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to...