#19 Mart Roosimägi x Girls who Prompt: AI in Banking, Reality and the Future

Is (and how) AI really transforming banking or are we just adding smarter tools to the same conservative system?In this episode of Girls Who Prompt, Karin and Ave sit down with Mart Roosimägi, banking strategist and AI leader, to talk about what AI actually means inside large financial institutions.Mart shares his journey into AI, how banks are navigating innovation under heavy regulation, and why AI is a means to an end not the end itself. We explore the tension between speed and governance, innovation and customer trust, experimentation and coherence.Banking touches us both, even if we are not from the financial sector so we dig into strategy, power dynamics, and what leadership looks like when technology reshapes the rules. We discuss:● Why AI adoption is more about coherence than hype● The real opportunities and limits of AI in banking● How customer experience remains the core competitive edge● Security, regulation, and why guardrails can actually increase speed● How AI could shift power structures inside financial institutions● The future roles in banking and what leaders must understand about technologyThis episode is great listening for anyone curious about how AI works inside complex organizations  and what it takes to balance innovation with responsibility.PS: you will also hear about Mart’s super cool (and literally HOT) secret passion ;)Meet the guest:• Mart Roosimägi -  Head of AI Scaling and Strategy in  Swedbank BalticsMeet the hosts:Karin Nemec, the finance brain and founder exploring the fine line between human emotion and machine response.Ave Annuk,  marketer, storyteller and experimenter wondering what happens when AI stops being just a tool and starts acting like a companion.Meet the team: 🎵 Post-production, editing & music by Vincent Roy - audio expert, sound designer and composer.📧 Write us: [email protected]💬 Join the discussion and suggest guests in our WhatsApp channel.