19 | The One With the Real Shifts in Supply Chain

In this episode of Supply Chain Moves, Lara Guevara sits down with Claude Canta, Operations Director at Move Supply Chain, to unpack the real-world disruptions and lessons that shaped how DTC brands operate today. From COVID-era pivots to tariff challenges and the rise of logistics as a brand differentiator, they cover it all—from the warehouse floor to executive strategy.Claude shares her decade-long journey in supply chain across 3PLs and DTC ecosystems, the mindset shifts that helped brands adapt, and why relationships—not just systems—drive agility and resilience.If you're scaling a DTC brand, this episode is your behind-the-scenes roadmap to building smarter, faster, and more future-proof supply chains.