EPISODE · Aug 14, 2025 · 27 MIN
199. The Builders Sales Blueprint With Sky Kolade
from Professional Builders Secrets · host Association of Professional Builders
Professional Builders Secrets brings you an exclusive episode recorded live at the International Builders Show in Las Vegas with APB Co-founder, Sky Kolade. In this episode, Sky shares her proven strategies for winning more contracts at higher margins, reveals the costly mistakes that hold builders back, and explains the key shifts that separate struggling companies from thriving ones.This episode is sponsored by Apparatus Contractor Services, click the link below to learn more:hubs.ly/Q02mNSsG0INSIDE EPISODE 199 YOU WILL DISCOVER The biggest mistakes builders make when trying to win work How to create a steady flow of high-quality leads Why having a sales process is the key to higher margins The role of urgency and scarcity in securing contracts The first step you should take today to improve your sales process and much, much more.ABOUT SKY KOLADESky Kolade is a Co-founder of the Association of Professional Builders, a business coaching company dedicated to improving the residential construction industry for both builders and consumers. Sky is a proud member of The National Association of Women in Construction and she was also recognised as one of the Top 100 Women in Construction. Connect with Sky: linkedin.com/in/skycheristephens/TIMELINE 0:45 Why sales are the lifeblood of your building company 4:30 The one thing that separates top-performing builders from the rest 9:15 The “100 to 1” lead ratio and what it means for your marketing 14:20 How to qualify leads and uncover emotional drivers 20:05 Using urgency & scarcity to secure contracts without pushy tactics 25:50 The first step to improving your sales process todayLINKS, RESOURCES & MOREAPB Website: associationofprofessionalbuilders.comAPB Rewards: associationofprofessionalbuilders.com/rewards/APB on Instagram: instagram.com/apbbuilders/APB on Facebook: facebook.com/associationofprofessionalbuildersAPB on YouTube: youtube.com/c/associationofprofessionalbuilders
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199. The Builders Sales Blueprint With Sky Kolade
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