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#2 Why are Sales and Marketing Frenemies? episode artwork

EPISODE · Jan 22, 2023 · 29 MIN

#2 Why are Sales and Marketing Frenemies?

from Frenemies - Where Sales and Marketing Talk · host Julia Hartwig & Ahmed Albayrak

In this episode Julia and Ahmet dive deeper into uncovering the love hate relationship between Sales and Marketing. They discuss where the fractions come from, and why Sales and Marketing aren't BFFs (yet). Questions they discuss in this episode:Why do Sales and Marketing have different targets?Can Sales and Marketing actually listen to each other?How can Sales proof the success of outreach initiatives?What can Marketing do to support Sales in the outreach process?Will OpenAI kill Marketing?

Episode metadata supplied by the publisher feed · Published Jan 22, 2023

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#2 Why are Sales and Marketing Frenemies?

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