EPISODE · Dec 23, 2021 · 38 MIN
2021 Year in Review
In this Marketing Over Coffee: In this episode Trust Insights CEO Katie Robbert joins us for the year end wrap up! Direct Link to File Brought to you by our sponsors: UserTesting and Terminus Pandemic The Great Resignation Refusal to go remote The global supply chain 7:38 - 8:45 Experience what your customers experience with UserTesting. The UserTesting Human Insight Platform lets you understand it all from their perspective. And it allows you to target your exact audience, ask any question or request to perform tasks, and, most valuably, get a window into their world. For a free trial, visit usertesting.com/coffee Chris' first NFT GPT3 is the big winner Rebranding of Trust Insights The Maturation of Influencer Marketing from Upfluence 4 Disciplines of Execution from Blueshift Incrementality Tamsen Webster and the Red Thread Amber Bogie on ABM Kate Burnett on Neurodiversity Kevin Gleason from Leatherman 17:40 - 18:30 Terminus – the marketing platform for efficient revenue growth. Terminus is changing the way marketing and sales teams work together, helping them achieve amazing results like 313% ROI, 60% more meetings booked, and a 40% decrease in acquisition costs. The platform puts crucial customer data in the hands of all revenue teams so they can target, win, and retain their most important accounts. Learn more at terminus.com/moc. Fails!! Better.com Zoom Award Clubhouse Hype Cycle CEOS IN SPACE Rise of the Chief Misinterpetation Officer Facebook QR Codes dead again John, Brian and Jennifer! Stay agile! Get MoC Text Updates! Send a text to +1 617 812 5494 to get rolling! Join the Analytics for Marketers Slack Group! Sign up for the Marketing Over Coffee Newsletter powered by DotDigital to get early access! Get episodes early, get the back catalog - get the app for iOS! Or for Android Our theme song is Mellow G by Fonkmasters.
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2021 Year in Review
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