EPISODE · Mar 13, 2024 · 7 MIN
2023.10.24_Personas - Digital marketing content phases
from 🔵 Re.MARK.S Audiary · host Mark Shikada | Re.Source Project
Tailoring marketing strategies to diverse personas across channels is crucial. Short, shareable content suits one persona, while another craves longer formats like YouTube videos or podcasts. Monetising via Patreon is considered, despite conversion challenges. Offering both free and paywall content on YouTube aims for a seamless user experience.
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2023.10.24_Personas - Digital marketing content phases
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