2025/07/11 - Alex Miranda

Compass Conversations host Jared Klein sits down with Alex Miranda, Co-Founder of The Alex + Joe Team at Compass Miami, to discuss new development, Midtown Miami, lead generation, team building, farming, Three-Phase Marketing, Visions at Brickell Station, and building a business through resilience and consistency. Key Takeaways Learn From the Setbacks Alex shares how losing hundreds of listings during the market crash became the push that led him into resale and helped launch The Alex + Joe Team. His message is that major setbacks can become the turning point for bigger growth. Use Your Background Alex’s experience in construction management, international business, and new development helps him understand projects, pricing, value engineering, and the vision behind a building before it is complete. Build Real Lead Systems Alex explains that leads only work when there is a strong conversion strategy behind them. Long-term nurture, consistent follow-up, and database discipline are what turn old leads into real business. Know the Buyer Profile Alex discusses the importance of understanding who is buying in Miami right now and what motivates them. His focus is on removing personal bias, listening closely, and speaking to the client’s goals. Lean Into New Development Alex sees strong opportunity in projects tied to hospitality, wellness, food and beverage, and lifestyle. For him, the strongest projects are the ones that clearly deliver a future experience buyers can believe in. Tell the Right Project Story Through Visions at Brickell Station, Alex explains how wellness, technology, hospitality, location, and investment strategy all work together in a new development pitch. Farm With Purpose Alex and Joe have built deep roots in Midtown Miami through community involvement, local relationships, neighborhood advocacy, and consistent marketing. Their brand is tied to the community they serve. Use Three-Phase Marketing Alex uses Private Exclusive, Compass Coming Soon, and Active on all listings, including rentals. His process uses Private Exclusive before professional photos are ready, Coming Soon once the assets are prepared, and then a full public launch. Bounce Back With Passion Alex chooses Bounce Back With Passion as the Compass Entrepreneurship Principle that stands out most. His message is personal: resilience, support, healing, and the right team can help you keep moving forward. Why This Matters This episode shows how real estate success can come from local leadership, strong systems, new development expertise, long-term follow-up, and real community investment. Alex’s message is to know your market, stay consistent, collaborate deeply, and keep building even after difficult seasons. Connect with the Speakers Host Jared Klein: https://www.compass.com/agents/jared-klein/ Alex Miranda: https://www.compass.com/agents/alex-miranda/ The Alex + Joe Team: https://www.alexandjoe.com/ Meliá Residences Miami / Visions at Brickell Station: https://melresidencesmiami.com/ #jaredklein #compass #alexmiranda #alexandjoeteam #compassconversations #miamirealestate #midtownmiami #newdevelopment #visionsbrickell #bouncebackwithpassion