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2026年5月22日 #67【良いものが選ばれるとは限らない時代。世界市場に向けた「心を動かす」マーケティングの重要性】 episode artwork

EPISODE · May 21, 2026 · 16 MIN

2026年5月22日 #67【良いものが選ばれるとは限らない時代。世界市場に向けた「心を動かす」マーケティングの重要性】

from CEOセオの「ニュースで身につく経営者マインド」 · host 日本コロムビアグループ株式会社

世界の消費者が求める価値が「品質」から、自身を表現する「ステータス消費」へと移り変わる現代のリアル。日本企業がグローバル市場で価値を届けるため、心理学や哲学の視点を取り入れた「心を動かす」マーケティング戦略を深掘りする。

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2026年5月22日 #67【良いものが選ばれるとは限らない時代。世界市場に向けた「心を動かす」マーケティングの重要性】

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