21: Supply Chain From Idea to Shelf: A Behind-the-Scenes Look at Product Launches with Deidra Willis

In this episode of the She Supply Chains Podcast, Deidra Willis, Senior Program Manager at King's Hawaiian, joins hosts Katie and Courtney to discuss how to successfully bridge the gap between creative product innovation and structured execution. Drawing on her extensive background in engineering and business, Deidra breaks down how to balance bold creativity with disciplined project management to ensure flawless product launches while maintaining maximum operational efficiency. She shares masterclass insights on the strategic role of Project Management Offices (PMOs), explaining how to secure vital leadership buy-in and harness automation on the manufacturing floor. Deidra also dives into the realities of modern workforce upskilling, the immense value of an MBA in accelerating leadership development, and how to build high-performing, diverse teams. Beyond the logistics, she offers powerful advice for women breaking into the supply chain field and reflects on how her personal passions and love for travel keep her inspired and grounded. ✨ Connect with Deidra! 📱LinkedIn | Deidra Willis 💻 Learn more on the topics discussed here:  Food Engineering Magazine - Automation and Workforce Upskilling Trends in Food Production IndustryWeek - Balancing Agility and Standardization in CPG Product Launches ✨ Connect with us! 📱LinkedIn: https://www.linkedin.com/company/she-supply-chains/ 📱INSTAGRAM: https://www.instagram.com/shesupplychainspodcast/ 📱TIKTOK: https://www.tiktok.com/@shesupplychainspodcast 🎧 Call to Action Follow She Supply Chains on your favorite podcast app Leave us a review — it helps more listeners find the show Share this episode with someone you think would love it