EPISODE · Jan 31, 2025 · 29 MIN
#21- Thomas Peham: Monitoring Brand Visibility in AI Search Tools
from growth path · host Andy Culligan
#podcast #marketing #saas #gotomarket #founder #growthpath #purplepathAndy was joined by Thomas Peham, Co-founder of OtterlyAI and Strategic Initiatives Architect at Storyblok. He jumped on and chatted about launching his platform, and stories of being with Storyblok while they scaled.➡️ Key topics- A look into OtterlyAI, and why he built it. Marketers need to monitor how visible brands are in AI search tools.- SEO playbook is changing. Marketers have issues attributing journeys beginning on ChatGPT. - A Google update. US customers hit the hardest with most recent updates.- Storyblok - partner channel and PLG.- Scaling the team. It comes down to people.- GTM in scaleups and what kinds of people can do well.Check out Tomas Peham's Linkedin: https://www.linkedin.com/in/thomaspeham/Discover OtterlyAI: https://otterly.ai/🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union
What this episode covers
#podcast #marketing #saas #gotomarket #founder #growthpath #purplepathAndy was joined by Thomas Peham, Co-founder of OtterlyAI and Strategic Initiatives Architect at Storyblok. He jumped on and chatted about launching his platform, and stories of being with Storyblok while they scaled.➡️ Key topics- A look into OtterlyAI, and why he built it. Marketers need to monitor how visible brands are in AI search tools.- SEO playbook is changing. Marketers have issues attributing journeys beginning on ChatGPT. - A Google update. US customers hit the hardest with most recent updates.- Storyblok - partner channel and PLG.- Scaling the team. It comes down to people.- GTM in scaleups and what kinds of people can do well.Check out Tomas Peham's Linkedin: https://www.linkedin.com/in/thomaspeham/Discover OtterlyAI: https://otterly.ai/🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union
NOW PLAYING
#21- Thomas Peham: Monitoring Brand Visibility in AI Search Tools
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.