EPISODE · Sep 27, 2024 · 12 MIN
216: Marketing Religiously: Why Faith in the Process Leads to Big Wins
from The DealMachine Real Estate Investing Podcast · host Franklin Romine, David Lecko, Ryan Haywood
Franklin shares his journey in real estate, starting with his first deal in 2008 and evolving into a strategy that relies heavily on consistent and persistent marketing. He emphasizes the importance of "marketing religiously," which means sending out marketing continuously, even when results aren’t immediate. Franklin discusses his preference for direct mail over other methods like cold calling, and he explains why consistency and patience are key to his long-term success in real estate. KEY TALKING POINTS: 0:00 - Introduction 1:33 - Franklin’s First Property He Bought 2:09 - What Made Him Decide to Start In Real Estate 3:17 - Why He Transitioned to Off-Market Deals 4:35 - His Main Marketing Method 5:24 - Why Franklin Says Marketing Is Like A Religion 8:29 - Why He Chose Direct Mail For Marketing 9:27 - A Home Run Deal He Did Last Year 11:41 - Closing Thoughts & How To Get In Touch With Franklin LINKS: Instagram: Franklin Romine https://www.instagram.com/franklinromine/ Website: Romine Group https://www.rominegroupre.com/ Instagram: David Lecko https://www.instagram.com/dlecko Website: DealMachine https://www.dealmachine.com/pod Instagram: Ryan Haywood https://www.instagram.com/heritage_home_investments Website: Heritage Home Investments https://www.heritagehomeinvestments.com/
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Franklin explains how consistent marketing, especially through direct mail, has been the cornerstone of his real estate success, even when immediate results aren't guaranteed.
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216: Marketing Religiously: Why Faith in the Process Leads to Big Wins
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