220. Motherhood Is Your Greatest Competitive Advantage with Sharon Macey episode artwork

EPISODE · Aug 17, 2026 · 41 MIN

220. Motherhood Is Your Greatest Competitive Advantage with Sharon Macey

from She Sells He Sells · host Krista & Brian Demcher

Motherhood is your greatest competitive advantage. That's the idea Sharon Macey is selling this episode, and she's got the résumé to back it up — literally. Sharon spent years in the New York advertising world as a copywriter and associate creative director before stepping away to raise her three kids full time. Almost twenty years later, with her kids grown and flown, she had a realization: the skills she built running a household weren't separate from her professional life. They were the most advanced version of it. Radical empathy, split-second decision making, crisis management, negotiating with a four-year-old who won't leave the park — none of that shows up on a résumé, but all of it is exactly what makes someone effective in a leadership role. Her story starts with a shelf. Sharon describes putting her advertising career "on a shelf" the day she became a stay-at-home mom, assuming those skills were on pause. They weren't. She was still pitching, still negotiating, still coming up with the one-liner that would anchor a school fundraiser — she just didn't have a name for it yet. That reframe is what eventually led her to found the Mom To MORE® podcast, now a top 2% globally ranked show, built to amplify the stories of women reinventing themselves after their at-home years. Sharon and Krista get into exactly how to translate two decades of parenting into language a hiring manager or a client will understand — starting with a notes-app exercise anyone can do tonight. They also tackle the two biggest objections Sharon hears: "I'm too old" and "I've lost my former skill set" — and why neither one holds up. If you've ever felt like your years at home don't belong on your résumé, or you're staring down a career pivot and don't know where to start — this one's for you. Do you buy it? IN THIS EPISODE  [0:00] The Sell: motherhood is your greatest competitive advantage [0:45] Sharon's advertising career, and putting it "on a shelf" for motherhood [2:15] The Story: three kids, twenty years, and the moment it clicked [4:30] Objection #1 — "I'm too old" [6:00] Objection #2 — "I've lost my former skill set" [7:30] The Solution: the notes-app exercise for finding your hidden résumé [9:15] Naming your "tech boob" moments and pushing forward anyway [11:00] Asking your spouse, kids, and friends what you're actually good at [13:00] The Stakes: apologizing for a resume gap vs. owning it [15:30] How Sharon built Mom To MORE® from one interview to a top 2% podcast [18:00] Three guest stories: from SAHM to CEO, franchise founder, and nonprofit builder [21:30] The Success: walking into a room ahead, not behind [23:15] The close: motherhood as competitive advantage — do you buy it? KEY QUOTE "Motherhood is not a detour from any sort of competitive edge. It is your competitive edge." — Sharon Macey MENTIONED IN THIS EPISODE The notes-app exercise for uncovering your hidden résumé Sharon's free guide: 15 Mom Skills That Are Actually Business Superpowers Susan DiMarco — stay-at-home mom to CEO, featured in USA Today Rae Alana Reiner — built a national children's consignment franchise from her living room Terry Grail — founder of Enchanted Makeovers, helping women rebuild after homelessness Sharon's free 20-minute mentorship session Connect with Sharon: 🌐 Website: momtomore.com 📸 Instagram/Facebook/Pinterest: @momtomore ▶️ YouTube: @momtomore Connect with us: 📸 Instagram: @SheSellsHeSellsPodcast ▶️ YouTube: She Sells He Sells Podcast

Episode metadata supplied by the publisher feed · Published Aug 17, 2026

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