225: 27 Dresses Later: Building The Fitzroy and the Magic of Dress Rental with Julie Kalinowski and Angela Pastor

In this episode of WOMENdontDOthat, Stephanie Mitton sits down with Julie Kalinowski and Angela Pastor, co-founders of The Fitzroy, Canada’s leading dress rental service, to talk about confidence, entrepreneurship, sustainability, and building a business women genuinely love using. What started as a small pop-up boutique grew into a national dress rental company helping women across Canada find looks for weddings, galas, work events, vacations, and milestone moments without the stress, cost, or waste of buying something they may only wear once. This episode covers: How Julie and Angela built The Fitzroy from a side business into Canada’s leading dress rental service Why dress rental gives women more flexibility, affordability, and confidence The role sustainability plays in reducing fashion waste The realities of entrepreneurship, risk-taking, and growing a business over time Balancing motherhood, ambition, and leadership Why customer experience and hospitality became central to their success Advice for women who want to start something before they feel fully ready This conversation is thoughtful, practical, and encouraging for women navigating growth, change, creativity, and the pressure to do it all perfectly. Books Mentioned Unreasonable Hospitality by Will Guidara https://www.patreon.com/womendontdothat Instagram - http://www.instagram.com/womendontdothat/ TikTok- http://www.tiktok.com/@womendontdothat Blog- https://www.womendontdothat.com/blog Podcast- https://www.womendontdothat.com/podcast Newsletter- https://www.beaconnorthstrategies.com/contactwww.womendontdothat.com YouTube - http://www.youtube.com/@WOMENdontDOthat How to find Stephanie Mitton: Twitter/X- https://twitter.com/StephanieMitton LinkedIn - https://www.linkedin.com/in/stephaniemitton/ beaconnorthstrategies.com TikTok- https://www.tiktok.com/@stephmitton Instagram- https://www.instagram.com/stephaniemitton/ Interested in sponsorship? Contact us at [email protected] Produced by Duke & Castle Our Latest Blog: https://www.womendontdothat.com/post/i-don-t-do-resolutions-i-do-this-perfect-for-busy-women Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.