23-year-old Raquel Bouris was an exec assistant when she had a biz idea. This year it’s on track to make $14 million

Raquel Bouris, founder of Who Is Elijah, is on the Female Founder World podcast with Jasmine Garnsworthy! Raquel was 23 years old when she launched her luxury perfume brand, Who Is Elijah. She was at Coachella when she fell in love with her friend's perfume oil, and knew she needed to recreate it in Australia. Now 5 years since launch, Who Is Elijah is valued at $20M and can be found in 700+ stores worldwide.  Listen to Raquel on the Female Founder World podcast to learn how she managed to scale her business to a be valued at $20M, how she's scaled up her team, the marketing tactics that landed her in 700+ stockists and how she's building a growing ecommerce empire. Links Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com Join our NYC hangout with Babba Rivera  Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Shop Raquel's brand: https://whoiselijah.com.au/ Learn more about your ad choices. Visit megaphone.fm/adchoices