#231: Instagram Content Tips For Life Coaches (2026 Algorithm Update)
from Make It Visible Hosted by Michelle Kuei
With AI doing more of the heavy lifting and the Instagram algorithm giving users more control over what they see, your dream clients can now literally tell the app, “Nope, don’t show me this kind of post again.” Which sounds great as a user. As a life coach trying to get clients? That hits differently. In this episode, I break down what the 2026 Instagram algorithm changes really mean for life coaches and how to create content that still gets seen, saves you from shouting into the void, and actually leads to paying clients. We will talk about: How AI and the Reels algorithm decide what content gets pushed out What high value content actually looks like for life coaches in 2026 Why vague messaging like “I help women feel more confident” is not enough anymore. Mentioned in this episode 🎁 Free 7 Step Coaching Biz Roadmap Want help tightening up your message and turning your content into a client getting system? 👉 Grab the free roadmap here It will walk you through the foundations you need so your content is not just “nice” but actually leads somewhere. 📞 Interested in working together? After you grab the roadmap, you will have the option to book a strategy call with me. On that call, we will look at where your visibility is getting stuck, what you actually want your coaching business to do for you, and whether it makes sense to work together. If you enjoy this episode, hit follow, leave a quick review, or share it with another coach who is tired of feeling like the algorithm has them on mute. Drop me a line and share your thoughts! About the host: Michelle Kuei is a business and marketing coach for coaches. She helps coaches across all niches stop chasing clients and start attracting them using her Client Enrollment Method. She's the founder of Elevate LifeCoaching, the creator of the Coach With Clients Academy, and the host of the Make It Visible podcast and Office Hours with Michelle, live every Saturday on YouTube. An ICF-accredited coach (iPEC), certified copywriter, and Top 15 Coach in Los Angeles, Michelle built her coaching business while working full-time as a pharmacist. Learn more at michellekuei.com. Subscribe & review: If this episode helped you, the best thank-you is a quick rating and review wherever you listen. 🐦 SOCIAL STUFF: Substack ➔ / dearcoach.substack.com Instagram ➔ /@coachmichellekuei Facebook ➔ / coachmichellekuei Linkedin ➔ / michellekuei Website ➔ michellekuei.com Book a strategy call with Michelle ➔ http://coachwithclients.co/strategycall
Embed this episode
What this episode covers
With AI doing more of the heavy lifting and the Instagram algorithm giving users more control over what they see, your dream clients can now literally tell the app, “Nope, don’t show me this kind of post again.” Which sounds great as a user. As a life coach trying to get clients? That hits differently. In this episode, I break down what the 2026 Instagram algorithm changes really mean for life coaches and how to create content that still gets seen, saves you from shouting into the void,...
Chapters
- 0:00 Welcome And Big Question For Coaches
- 1:49 Instagram’s New Reels Controls
- 3:46 What User Choice Means For Visibility
- 5:10 Why Random Posting Stops Working
- 7:20 On-Point Messaging Defined
- 9:15 Beyond Generic AI Content
- 11:20 Building A Simple Content System
- 13:20 Train The Algorithm With Focus
- 16:10 The Fix: Message, Plan, Repeatability
- 18:03 Seven-Pillar Roadmap Invitation
No transcript yet.