#245: Tupperware Leveraging Loyalty in Mexico

The World’s Largest Loyalty Programs™ research report from Let’s Talk Loyalty is now available.Download it by subscribing to our newsletter on the World’s Largest Loyalty Programs™ now.---------------Tupperware is truly a household name with consumers around the world, famous for its innovative food storage and preparation containers.The brand has recently realised the power they can harness by investing in a professional loyalty strategy to connect with its consultants, retail partners and of course consumers.This episode of "Lets Talk Loyalty" shares the story and insights of loyalty expert Fernando Jimenez who has recently taken on this fascinating new role, designing a loyalty program for Tupperware products in Mexico.Listen to learn from his impressive loyalty background in the airline sector and his approach to this new project.Fernando is also my first guest from Mexico so I hope you enjoy listening to this exciting episode.Show Notes:Fernando JimenezTupperwareTupperware Brand México#187: Microsoft Rewards - Insights and Ideas