#25 - The Informed Customer

Episode 25 of the Let's Chat Sales podcast, hosted by Brendan McAdams and guests, titled "#25 - The Informed Customer" was published on January 14, 2022 and runs 12 minutes.

January 14, 2022 ·12m · Let's Chat Sales

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Summary

Customers are much smarter and more informed than ever before. And that presents either a problem or an opportunity. In this quick episode, Brendan and Bob talk about how to think about your much more knowledgeable prospective customer. And we go off on a bit of a tangent to explain why it's possible (and preferable) to sell before you have the product built. For more information or to get regular B2B sales updates, sign up for Brendan's newsletter here - https://get.foundersales.io/newsletter

Episode Description

Customers are much smarter and more informed than ever before. And that presents either a problem or an opportunity.

In this quick episode, Brendan and Bob talk about how to think about your much more knowledgeable prospective customer. And we go off on a bit of a tangent to explain why it's possible (and preferable) to sell before you have the product built.

For more information or to get regular B2B sales updates, sign up for Brendan's newsletter here - https://get.foundersales.io/newsletter

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