26. Your Trusted Authority Roadmap + Timeline

Final chance to enrol to the Trusted Authority program, a 12-weeks intense cohort where you will learn how you can go from the technical expert in your company to the trusted authority in your industry. We kick off at the end of January 2022 and enrolment closes 12th Jan. More details over at: https://www.trusted-authority.co ----------------- Everyone knows the importance of doing the right things to get the results you want. And yes, there is a LOT that goes into becoming the Trusted Authority in your industry. However, as much as doing the right things matter, it also comes down to doing them in the right order and at the right time. This episodes gives you the timeline of when you should focus your resources (time, energy + money) on what type of activities and take out the overwhelm and shiny object syndrome. It's too easy to focus on activities that seem important (because they keep you busy, highly likely you also enjoy doing them) rather than getting those *actual* important activities done (you know – the ones that put you outside your comfort zone and get you to the next level?). I'm sharing the 3 stages of building, marketing and monetising your Personal Brand: CLARIFY your competitive advantage and your powerful positioning COMMUNICATE clearly and consistently your value, online & offline COMMERCIALISE your value proposition leveraging your credentials + characteristics __________ Want to build and monetise your Personal Brand, become the Trusted Authority in your field and level up your Career? Here are a few ways you can get started with my resources: 1.) Join our monthly FREE Office Hours to address any challenges or ask any burning questions on all things branding, marketing, content and career. 2.) Download the free Guide to learn 5 practical strategies on how to Go from Technical Expert to Trusted Authority 3.) Book your complimentary 20min Strategy Session Check out all show notes and further resources over at https://www.impaccct.com