261. Your Brand SERP is Your Business Card with Jason Barnard

Your Brand SERP is vital to your business. It's the first thing your prospect sees when they search for you. When you google your business, do you like the first thing you see? Is your website even on the first page of Google? In today's Marketing Speak, Jason Barnard joins me to talk about everything brand SERPs- from analyzing and optimizing them to making more businesses aware of what's in it for them. Jason is an author, speaker, and consultant on all things digital marketing, and he specializes in brand SERPs and knowledge panels. Tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/261.