275: ConvertKit Rebrands to "Kit" — Is it a mistake? My Take

Today on the podcast, we are talking all about ConvertKit's rebrand to Kit. In case you missed their big announcement of this, don’t worry! I’m sharing all about it today: from my thoughts on the name, what it looks like to rebrand a company of this size, domain name things, and even diving into the last time ConvertKit rebranded and how it relates to all of this. I have a spicy opinion on it all that I'm excited to talk about it from the perspective of a brand designer and business owner (and someone who has been a ConvertKit user for many, many years now, loves the company, and supports them wholeheartedly). Let’s dive in! Links mentioned: Read the full shownotes: https://elizabethmccravy.com/275 Read more about ConvertKit’s rebrand here: https://convertkit.com/resources/blog/convertkit-to-kit Shop our Showit Website Templates (use code BBPODCAST for 10% off!): https://elizabethmccravy.com/showit-website-templates/ Join me inside Booked Out Designer: https://elizabethmccravy.com/bod Join Podcast Success Blueprint: https://elizabethmccravy.com/psb Want the insider scoop? Join my Free Facebook community: https://elizabethmccravy.com/facebook Connect with Elizabeth on Instagram: https://www.instagram.com/elizabethmccravy/ If you're a new business owner who still doesn't have a website yet, I made something for you. It's a free 15-page guide that walks you through exactly what you need to launch your first website — what to skip, what actually matters, and the five steps to go from zero to live. No coding, no big budget, no perfection required. Plus you'll get 20% off my Showit templates inside! Get it FREE at https://elizabethmccravy.com/ Need some extra pages to improve or add onto your Showit website, BUT you’re not in the market for an entirely new template? You need my Add On Templates for Showit! You'll find add ons like speaker pages, podcast pages, quiz lead magnets, favorite things pages, Link in Bio pages, and more. Use the code “BBPOD”to save 15% on your add on or full site template for a limited time: https://elizabethmccravy.com/shop