278. Reair: Why Holiday Content is Different Than Any Other Time of Year

Ep. 278Christmas in July? Yes, it's time to start thinking about the holiday season! We are re-airing one of our favorite episodes today and while you'll hear us refer to 2020, the takeaways and a-ha's still ring true and will help you make an impact this year. We answer some of your holiday content questions like "How do I engage with my customers without sounding sales-y?" "How do I connect with my customer's needs this holiday season?" and "How can I make the holiday season different this year?". Grab your pen, notebook, and PSL because today we're talking all about what makes holiday content so unique!--Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!-- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.Just click here to review,Select “Ratings and Reviews” and “Write a Review”Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna