EPISODE · Dec 7, 2015 · 34 MIN
#280 A Charlie Brown Thanksgiving
from Healthcare Marketing Underground · host ReviveHealth
On this week’s Healthcare Marketing Underground podcast, Chris Bevolo and Chris Boyer dive into the stuffin’ of how establishing the success of your marketing campaign based solely on media impressions isn’t always gravy. In Bevolo’s recent blog post, he discusses the shift from impression based marketing benchmarks to data-driven analytics and how this change affects marketers across the board. Touching on an outside blog post sent through our internal grapevine, the duo analyzes the 'Advertising Bubble’. Hit play to find out what could make it POP! http://blog.thinkrevivehealth.com/newsroom/channel-agnostic-strategies-for-healthcare-marketers http://idlewords.com/2015/11/the_advertising_bubble.htm http://www.thinkrevivehealth.com/events/2016joepublicretreat
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#280 A Charlie Brown Thanksgiving
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