29. Konverteringsoptimering eller salgsoptimering? Erfaringer fra Steen Rasmussen og IIH Nordic

from CRO & Kaffe · host CRO Specialist Ole Gregersen

[ Giv Ole feedback ]Er det svært at sælge CRO?Hjælper det at kalde det salgsoptimering?Hvorfor har IIH Nordic igennem årene haft medarbejdere med CRO i titlen?Denne gang bliver det lidt historisk, fordi Steen Rasmussen faktisk har været optaget af CRO i alle de år jeg (Ole) har kendt ham. Og IIH Nordic har af flere omgange haft medarbejdere der har CRO eller konverteringsoptimering i titlen. Så det er oplagt at komme lidt dybere ned i hvor Steens interesse for emnet kommer fra og hvad hans erfaringer med at sælge det på det danske marked gennem årene er. For ja erfaringer, dem har Steen mange af.

What this episode covers

[ Giv Ole feedback ] Er det svært at sælge CRO? Hjælper det at kalde det salgsoptimering? Hvorfor har IIH Nordic igennem årene haft medarbejdere med CRO i titlen? Denne gang bliver det lidt historisk, fordi Steen Rasmussen faktisk har været optaget af CRO i alle de år jeg (Ole) har kendt ham. Og IIH Nordic har af flere omgange haft medarbejdere der har CRO eller konverteringsoptimering i titlen. Så det er oplagt at komme lidt dybere ned i hvor Steens interesse for emnet kommer fra og ...

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29. Konverteringsoptimering eller salgsoptimering? Erfaringer fra Steen Rasmussen og IIH Nordic

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