294: Carl Nicpon Explains How to Build a Sustainable Business You Can Sell at Maximum Value

Whether your growth idea involves starting a new business, a new product or service, or pivoting altogether, it's wise to begin with the end in mind. In other words, you need to know your exit strategy.    It might seem strange to think about an exit strategy when you are focusing on starting either something new or doing work in a new way. However, another effective and potentially lucrative growth strategy could involve your exit as a founder or leader, the exit of one of your business partners, acquiring another business, or selling yours.      While there are several myths about how to exit your business successfully, our special guest expert, Carl Nicpon says one thing is certain - "You only have one chance to get it right!"    Carl is a Managing Director at Marsh Creek, a boutique business brokerage and mergers and acquisitions advisory firm. His career journey from school counselor to third-generation business owner to Merger & Acquisition (M&A) advisor brings a wealth of diverse experiences to his clients.   In this episode, Carl debunks several myths about selling a business while also educating us about the selling process. This includes providing a foundation for understanding:  How to increase the value of your business, Why your business needs to be able to operate without you, When to start preparing to sell your business, and What EBITDA is and the pivotal role it plays in determining the value of a business, and   You've worked hard to build, grow, and scale your business. Discover how to achieve what Carl describes as "Freedom 2.0" by assembling the right team of experts that will guide you to selling your business at maximum value.   𝐏𝐥𝐞𝐚𝐬𝐞 𝐒𝐮𝐛𝐬𝐜𝐫𝐢𝐛𝐞 𝐚𝐧𝐝 𝐋𝐞𝐚𝐯𝐞 𝐚 𝐑𝐞𝐯𝐢𝐞𝐰. ⭐ ⭐ ⭐ ⭐ ⭐   © 2024. The Business Infrastructure podcast is sponsored by Equilibria, Inc. – a small business dedicated to providing resources to support fellow fast-growing small businesses in scaling back-office operations without pain and chaos. Sign up for the Smooth Operator Course to learn more about building business infrastructure.