EPISODE · Dec 1, 2006 · 2 MIN
3 Simple Steps To Identify Your Dream Client?
from Copy That Sells Podcast · host Edward Santosh
3 Simple Steps To Identify Your Dream Client? Or How to identify your dream target market? Would you like to identify your dream client in 3 simple steps ? a. Identify Your Thirsty Crowd. This is the group of people who has a problem and looking for ways to solve it. If you do this right, you are way, way ahead of others. b. Find out if they can spend on your solution. Let me give an example: Let us assume you sell How To Get Good Grades?. What will happen if you sell it to the students? It would be tough to breakeven. Why? Students have very small budget and they try to survive on very limited funds. However, if you sell it to the Parents, you'll do good because they have money and they have the satisfaction of helping their child? c. What else can you sell them? After helping your clients with the initial product, find out what else you can sell them? If it is a one-off product you sell, then they may not be your dream clients. This is your friendly neighborhood copywriter and marketing consultant Edward Santosh signing off. See ya tomorrow. Tags & Social Bookmarking Links Technorati Tags: copywriter, copywriting+services, marketing+consultant, small+business+marketing Backflip BlinkBits Blinklist blogmarks Buddymarks CiteUlike Connotea del.icio.us de.lirio.us digg FeedMarker Feed Me Links! Furl Give a Link Gravee Hyperlinkomatic igooi kinja Lilisto Linkagogo Linkroll looklater Magnolia maple MesFavs netvouz Newsvine Raw Sugar reddit Rojo Scuttle Segnalo Shadows Simpy Spurl Squidoo tagtooga Tailrank Technorati unalog Wink wists Yahoo My Web zurpy co.mments
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3 Simple Steps To Identify Your Dream Client?
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