30. Success Requires Writing Your Own Rules, with Michelle Turnbull Reeves, Founder, Zipline AI episode artwork

EPISODE · Sep 11, 2025 · 10 MIN

30. Success Requires Writing Your Own Rules, with Michelle Turnbull Reeves, Founder, Zipline AI

from Humans & Brands · host Lauren The Seeker

Growing up with big dreams written on a whiteboard (own Manchester United, start a media company, buy a yacht), Michelle Turnbull Reeves, three-time founder and Founder & CEO of Zipline AI, meant writing her own rules from day one. From a small suburb in Brisbane to building multiple successful companies, Michelle's story is about the power of beautiful naivety and never waiting for permission. Host Lauren Douglass sits down with Michelle to talk about how being an outsider became her superpower, why she's an "annoying optimist", and her mantra borrowed from Nike's Phil Knight. We unpack why waiting for permission is just wasting time and how to approach every door like it's open. If you're brave enough to articulate an idea, you're brave enough to take the next step. This conversation will leave you questioning what you're waiting for and remind you that sometimes the best thing about not fitting in is the freedom to create your own path.

Growing up with big dreams written on a whiteboard (own Manchester United, start a media company, buy a yacht), Michelle Turnbull Reeves, three-time founder and Founder & CEO of Zipline AI, meant writing her own rules from day one.From a small suburb in Brisbane to building multiple successful companies, Michelle's story is about the power of beautiful naivety and never waiting for permission. Host Lauren Douglass sits down with Michelle to talk about how being an outsider became her superpower, why she's an "annoying optimist", and her mantra borrowed from Nike's Phil Knight.We unpack why waiting for permission is just wasting time and how to approach every door like it's open. If you're brave enough to articulate an idea, you're brave enough to take the next step.This conversation will leave you questioning what you're waiting for and remind you that sometimes the best thing about not fitting in is the freedom to create your own path.

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30. Success Requires Writing Your Own Rules, with Michelle Turnbull Reeves, Founder, Zipline AI

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Growing up with big dreams written on a whiteboard (own Manchester United, start a media company, buy a yacht), Michelle Turnbull Reeves, three-time founder and Founder & CEO of Zipline AI, meant writing her own rules from day one. From a small...

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