#31 - Zbyšek Nádeník - Jak zlepšit UX a konverzní poměr e-shopu, aby prodával

from Socials Podcast · host Daniel Bauer a Otakar Lucák

Zbyšek už více než 15 let pomáhá e-shopům zlepšovat User experience (UX) a zvyšovat konverzní poměr e-shopů. Za tu dobu mu jich prošlo pod rukama opravdu hodně – více než 300! Mezi jeho největší klienty patří například HPmarket nebo Key4you. V dnešní epizodě se toho dozvíte opravdu spoustu! Například: 👉🏼 Co je to UX a jak ho zlepšit krok za krokem. 👉🏼 V jaké fázi se e-shopu vyplatí investice do optimalizace konverzního poměru. 👉🏼 Jaké jsou nejčastější chyby, které brání e-shopu v nárůstu objednávek. 👉🏼 Nahlédneme pod pokličku uživatelského testování. 👉🏼 A dozvíte se, jaká barva tlačítka "Přidat do košíku" je nejlepší. 😎 Užijte si poslech! ❤️ Sledujte nás: Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/socials_cz/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Facebook: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/socials.cz/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TikTok: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.tiktok.com/@socials_cz ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/company/socialscz/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 💬 Potřebujete pomoci s propagací vašeho e-shopu? 👉🏼 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.socials.cz/kontakt⁠⁠⁠⁠⁠⁠⁠⁠⁠

Episode metadata supplied by the publisher feed · Published May 17, 2024

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#31 - Zbyšek Nádeník - Jak zlepšit UX a konverzní poměr e-shopu, aby prodával

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