32. Sanne Abrahamsson (Lomax) og fornem pris i konverteringsoptimering

from CRO & Kaffe · host CRO Specialist Ole Gregersen

[ Giv Ole feedback ]Gæsten i denne udgave er Sanne Maach Abrahamsson som er Digital Team Lead hos Lomax. Det er netop dette team der har vundet en pris "for deres eksperimenterende tilgang til konverteringsoptimering", som hed det i pressemeddelelsen. Det er vi jo nødt til at høre mere om i CROmmunitiet...Her får du en detaljeret beskrivelse af hvorfor og hvordan det skete at Lomax vandt en Experimentation Culture Award.Og så er det også en ret unik indsigt, hvordan der skabes succes med A/B splittest i en e-handelsvirksomhed generelt.Husk også at kigge på: ExperimentationCultureAwards.com

What this episode covers

[ Giv Ole feedback ] Gæsten i denne udgave er Sanne Maach Abrahamsson som er Digital Team Lead hos Lomax. Det er netop dette team der har vundet en pris "for deres eksperimenterende tilgang til konverteringsoptimering", som hed det i pressemeddelelsen. Det er vi jo nødt til at høre mere om i CROmmunitiet... Her får du en detaljeret beskrivelse af hvorfor og hvordan det skete at Lomax vandt en Experimentation Culture Award. Og så er det også en ret unik indsigt, hvordan der skabe...

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32. Sanne Abrahamsson (Lomax) og fornem pris i konverteringsoptimering

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