322. It's About Status with Scott Eck

from Marketing Speak® · host Stephan Spencer

Did you know that joining the theater can teach you how to become a great leader? Today's guest is Scott Eck, founder, and CEO of Leadership Masters. He's helped create leadership theater experiences for Fortune 100 clients such as Coca-Cola, 3M, Boeing, State Farm, and Lockheed Martin. You may be wondering what theater has to do with leadership. It's based on an idea called sociodrama, developed by a student of Sigmund Freud. By roleplaying key figures in high-stakes situations, Scott is able to completely immerse his students in extraordinary circumstances to help them experience the actions and behaviors of great leaders. Tune in as we explain more on Marketing Speak! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/322.

Episode metadata supplied by the publisher feed · Published Dec 22, 2021

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