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#33 - Designing with Sierra Designs

Episode 33 of the By Land Podcast podcast, hosted by Emory Wanger, titled "#33 - Designing with Sierra Designs" was published on June 4, 2018 and runs 60 minutes.

June 4, 2018 ·60m · By Land Podcast

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Text the show! In this episode, George Bryant, VP and GM of Sierra Designs, joins me for a discussion about his journey into the outdoors, moving from Wisconsin to Colorado, and cultivating a culture of progressive designs at Sierra Designs. Show Notes and Links The background on George Bryant and how he came to work with SDWhere did the passion for the outdoors come from?How living in Colorado compares to how it was growing up in WisconsinThe draw of ColoradoPutting the passion of the outd...

Text the show!

In this episode, George Bryant, VP and GM of Sierra Designs, joins me for a discussion about his journey into the outdoors, moving from Wisconsin to Colorado, and cultivating a culture of progressive designs at Sierra Designs.


Show Notes and Links

  • The background on George Bryant and how he came to work with SD
  • Where did the passion for the outdoors come from?
  • How living in Colorado compares to how it was growing up in Wisconsin
  • The draw of Colorado
  • Putting the passion of the outdoors into the work at Sierra Designs
  • Genesis story of Sierra Designs
  • Curation of  progressive designs at SD and where it begins
  • How does SD reach experienced hikers and the weekend warrior in one single line?
  • Sierra Designs and hunting?!
  • Setting the bar and forecasting needs
  • Evolution of design
  • Shelter designs for 2018
  • What the future holds for SD
  • What it’s like seeing the lifecycle of a successful design
  • The team behind Sierra Designs
  • What George would want people to know and understand about SD
  • Advice to new backpackers
  • www.sierradesigns.com
  • https://www.youtube.com/user/SierraDesignsGear
  • https://www.instagram.com/sierradesigns/
  • https://www.facebook.com/SierraDesignsGear

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