33 - ⁠The Human Premium: Why Hospitality's Edge Has Nothing to Do With AI with Mike Sjogren

In this episode, Adam and Micah sit down with boutique hotel mentor Mike Sjogren to explore how AI is reshaping hospitality operations — from direct booking pages to revenue management — and why the operators who thrive will be the ones doubling down on human connection, not replacing it. They also dive into the Wesley's pre-launch strategy, the power of leveraging local community relationships, and Mike's newly funded 47-room Outer Banks development that came together after one casual conversation and a $12 million ask.Connect with Mike: Find him on Instagram: @mike.sjogren Affiliate code for Quohttps://get.quo.com/mdvsnezsa1lk Affiliate code for MEWShttps://referrals.mews.com/u0AExnZaConnect with Micah:Instagram: micahinvestsTiktok: micahinvests1Connect with Adam:Instagram: adaminvests1LinkedIn: adaminvests1Tiktok: adaminvests1Thinking about Boutique Hotels? Schedule a call:https://bit.ly/4t1q3bb🏨 Check out The Wesley Boutique Hotel in Page, Arizona: https://www.thewesleyaz.com/visit📍Welcome to Page Mural — one of the local spots mentioned in this episode:http://bit.ly/4tCjOu4