#332: The Three Hurdles of a Life Insurance Sale episode artwork

EPISODE · Apr 10, 2026 · 18 MIN

#332: The Three Hurdles of a Life Insurance Sale

from Agents for Life! · host Matthew Wilson, Agent for Life

Every sale comes down to three simple hurdles: you, the need, and the price. If a client doesn’t move forward, they didn’t get over one of them. Most agents assume it’s price—but more often, it’s a lack of trust or unclear value. In this episode, we break down how to identify where the breakdown is and how to fix it. Because when you get the first two right, price tends to take care of itself.YouTube link: https://youtu.be/XMQj-BJ9vMcIf you have any questions, you can reach us here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://lifemattersfinancial.com/contact/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠If you're an agent looking for a mentor, start here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://lifematterfinancial.com/careers/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Have an idea or topic suggestion?Talk to me:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://forms.gle/6aLkM8MSTwH4eteVA⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#lifematters #lifeinsurance #wholelifeinsurance #agentsforlife #lifeinsuranceagent #infinitebanking

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