34. How To Find Hidden Money In Your Business and How Gain Back Old Customers w/ Ryan Healy

How can you find hidden money in your business and get back customers you've forgotten about? A lot of those customers are hiding in plain sight in your email list – it's just that your great offer is going straight to their spam folder.    Ryan Healy is a highly sought-after copywriter and list manager who's been crushing it in the health and wellness industry for decades now. His company Upsender sends millions of emails a month, all directly to the client's actual inbox where the offer actually gets read!   He does with effective email list management as well as split testing and productivity software to continually finetune his clients' offerings so that they can effectively reach out to past clients and get their email 'top of inbox'.   Today's chat covers everything from improving email deliverability to how you can use AI to write better sales emails once you've done your testing. There's great advice on AI prompts, general productivity, and health and wellness from a father of 6 who's at the top of his game - and knows what to do to stay there. Please join us.   In this episode, we cover:   01:45 Introducing Ryan Healy 03:50 Ryan's start in digital marketing in 2002 08:50 Ryan's secret to great health! (X3) 13:20 Posting business content to get new work 16:50 What is List Management? 20:10 How to protect your customer list 24:45 Ryan's Recommended Productivity Tools  26:30 How to Split Test a Sales Email 29:30 What tools is Ryan using for split testing? 31:40 Using AI to write your emails  34:25 What made Ryan focus on list management? 37:30 Creating the right processes to grow your team 40:30 How to work with Upsender 45:00 How to get Ryan's attention 48:20 Rapid-fire Questions Connect with Ryan! Ryan Healy (@HeyHealy) / X https://www.linkedin.com/in/heyhealy/ Ryan Healy - https://ryanhealy.com/ Resources: Ryan's 9-Page Persuasive Email Checklist - BerserkerMail - checklist   Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com Get access to my free course, The Bootstrapper's Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer  Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox