349: Will Calling Yourself a Coach Help You or Hold You Back? episode artwork

EPISODE · Aug 26, 2025 · 6 MIN

349: Will Calling Yourself a Coach Help You or Hold You Back?

from Prosperous Coach Podcast · host Rhonda Hess, International Business Coach & Niche Strategist

Find the full transcript for this episode and other resources at ProsperousCoach.com/349.Also mentioned Episode #229.A client of mine went home for a family reunion and was relentlessly picked on for becoming a coach.People she loves who love her said things like:“Coaching is not a real profession. It’s a pyramid scheme—an unethical line of business.”“You’ve gone to the dark side.”“There are a lot of dodgy coaches out there taking advantage of people and stealing their money.”Brutal!I’ve heard similar things from other coaches and experienced some of that myself. You too?People love to poke fun at life coaches, especially. And coaching is often the butt of TV jokes.In the last few months, I’ve heard snide comments about coaching in a few audiobooks I’ve listened to. That’s ONE of the reasons I say:Don’t sell coaching session packages.Yes, use the skill for good in your business but don’t call yourself a coach.I realize this is controversial. How can a coach think about this dispassionately? Let’s talk about it and I’ll share some creative personal titles coaches use that help them attract and enroll ideal clients.

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Find the full transcript for this episode and other resources at ProsperousCoach.com/349. Also mentioned Episode #229. A client of mine went home for a family reunion and was relentlessly picked on for becoming a coach. People she loves who love her said things like: “Coaching is not a real profession. It’s a pyramid scheme—an unethical line of business.” “You’ve gone to the dark side.” “There are a lot of dodgy coaches out there taking advantage of people and stealing their money.” Brutal! I...

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349: Will Calling Yourself a Coach Help You or Hold You Back?

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