#36: Selling Courses the Sustainable Way by Cultivating Real Relationships With Susannah Conway

Have you ever felt like you need to be more “shiny” in your business, or that you need to fit yourself into a box that doesn’t feel like you and you worry how you’ll ever make that work when it comes to selling and delivering your offers in a sustainable way? If so, today’s episode is one big permission slip to do things differently.Episode Highlights:💭 “ I am a real person. I'm probably too real in some ways, but my business is about personal growth and I lead by example"💭 “when I look back on all the things I've done and what got me to here, it's always been about figuring my shit out and then passing on what I learned”💭 “be a human who's going to screw up and mess up, but be personable with it. As soon as we get into the whole super shiny, copywritten jazz… Yeah, but everyone else is doing that as well. So no one stands out. You don't sound professional. You just get lost in this sea of sameness.”Susannah's Links:WebsiteFree WorkbooksSubstackInstagramCurrently Enrolling: Loving LittleYou>> Click here to see Susannah's journal pageSusannah Conway (she/her) is a writer and teacher living in London, UK, and has been sharing her heart online since 2006. Author of the creative memoir, This I Know: Notes on Unraveling the Heart, she spends her days helping people access their creative joy and nurture a deeper kinder relationship with themselves.⭐️ Jul 27: Free Workshop - The Claude Marketing Roadmap for Heart-Led Online Offer CreatorsReach more people & make more sales, with the hours & energy you actually have.I'll share the exact Claude setup that's made me over $15k while running my business on low energy, & where to start. Sign up for free here →QUICK LINKS:👋 Join the free Quietly Ambitious community on Skool - for heart-led business owners who want to sell without the hustle-bro energy, with soulful AI support.✨ Start your free trial of The Soulful Sales Society - where heart-led offer creators build a sales ecosystem that keeps selling, even when they can't show up. Monthly challenges, live coaching, AI tools, and a community building sustainable sales together.🤖 Browse the Bot Shop - AI tools for course creators and coaches. From writing welcome sequences to planning flash sales to building your own AI tools. Works with Claude and ChatGPT.