37. Magellan: #1 Tool Serious Marketers Use to Tap into Billion-Dollar Podcast Market w/ John Goforth

from Real Influence w/ Joey Vaillancourt

Be ready to unlock the secrets of successful podcast advertising and skyrocket your ROI! Tune in to learn how Magellan AI can transform your approach to podcast advertising and elevate your brand's presence in this rapidly growing space. John Goforth, Magellan AI's Chief Revenue Officer, blends extensive marketing expertise with a passion for podcast data analytics. With a background spanning local radio sales to leadership in terrestrial radio, he's positioned as an industry expert. John's mission is to serve as the connective tissue of the podcast advertising industry, providing brands with the data and insights needed to make informed decisions and achieve marketing goals. In this episode, we explore podcast advertising's multi-billion dollar industry, uncovering vital tools and strategies for business success. John provides insights on ROI, competitive intelligence, and future trends in podcast ads. What You'll Discover: How Magellan AI Benefits Brands and Companies Finding Contextual Fits for Podcast Advertising Future Trends in Podcast Advertising The Challenge of Defining Podcast ROI Podcast Industry Statistics and Growth Free Resources and Monthly Webinar from Magellan AI Tune in to transform your podcast ads from mere expenditures to powerful brand-building tools. You'll walk away knowing how to amplify your brand presence, engage your audience, and cut down on customer acquisition costs. Connect with John! Interested in a demo or want to learn more? Reach out directly to John at: [email protected] or visit Magellan AI's website for more information. Connect with Joey! https://www.instagram.com/joeyvaillancourt/ https://www.facebook.com/joey.vaillancourt.9/ https://www.linkedin.com/in/joey-vaillancourt/ https://www.youtube.com/@partnerupprofits https://www.partnerupprofits.com Get access to my free course, The Bootstrapper's Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates, and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox

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This episode was published on April 1, 2024.

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