#37 – Matt Moreland on Legacy, Leadership, and Living Intentionally

Matt Moreland is a fourth-generation entrepreneur living in Lubbock. He farms nearly 1,000 acres of vineyards with his company Texas Vine Country, helps operate his family winery FermForge/Viñador, and works as a commercial real estate agent with Duncan Realty Group. In this episode, Matt shares about building family-run businesses, fatherhood, faith, and how intentional leadership shows up in his life. From running numbers in real estate to planting grapes in West Texas soil, Matt opens up about what it means to build bridges for those who come after you. Thoughtful, steady, and grounded, this is a conversation about legacy, faith, and living on purpose.