PODCAST · education
Leading Lubbock
by Ruben Trujillo
Highlighting the voices shaping Lubbock and beyond.Join us as we sit down with leaders, visionaries, and changemakers who are making an impact in Lubbock and beyond. Leading Lubbock brings you inspiring stories, insightful conversations, and actionable lessons to empower you as a leader in your community, business, and life.Whether you're a local professional, an entrepreneur, or simply passionate about leadership, this podcast is your go-to source for inspiration and growth. Tune in every week as we celebrate the people moving our city forward.
Episodes
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The Pause Before the Pivot: Reflecting on Season One and What’s Next
Ruben and his new co-host, Ryan Harris, sit down for a candid conversation about what’s next for Leading Lubbock. Together, they reflect on the journey of Season One — forty stories of leadership, purpose, and transformation — and share the heart behind Season Two. The episode covers lessons...
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#40 - Julie Hubik on Compassionate Leadership, Core Values, and Unreasonable Hospitality
In this episode of Leading Lubbock, Ruben sits down with Dr. Julie Hubik, founder of Cornerstone Audiology. For over 18 years, Julie has built a thriving practice rooted in care, compassion, and hospitality while balancing life as a wife, mom, and leader in the Lubbock community. Julie shares her...
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#39 - Cade Fowler on Listening, Guiding, and Building Trust in Leadership
In this episode of Leading Lubbock, Ruben sits down with Cade Fowler, Executive Officer of the Lubbock Association of REALTORS®. Cade reflects on his 20+ years of leadership, from his early days in key services to guiding one of West Texas’s largest trade associations. He shares how listening…
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#38 - Jeanna Roach on Faith-Driven Leadership, EQ, and Becoming Who You Were Made to Be
Jeanna Roach is the CEO of Betenbough Companies, leading several organizations and over 400 team members with a clear Kingdom-driven purpose. In this episode, Jeanna shares her journey from public relations in Dallas to finding deep transformation through leadership, faith, and humility at...
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#37 – Matt Moreland on Legacy, Leadership, and Living Intentionally
Matt Moreland is a fourth-generation entrepreneur living in Lubbock. He farms nearly 1,000 acres of vineyards with his company Texas Vine Country, helps operate his family winery FermForge/Viñador, and works as a commercial real estate agent with Duncan Realty Group. In this episode, Matt shares...
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#36 - LeAnne Lagasse on Strengths-Based Leadership, Employee Engagement, and Seeing Yourself Clearly
In this energizing episode, Ruben sits down with keynote speaker, consultant, and executive coach LeAnne Lagasse to explore what leadership looks like when we lean into our natural strengths. LeAnne shares how she helps organizations boost employee engagement, equip managers, and retain top…
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#35 - Emma Clawson on Encouragement, Trusting the Process, and Leading with Presence
Emma Clawson, a senior at Shallowater High School and future New Mexico State volleyball player, joins Ruben to share what she’s learning about leadership, encouragement, and trusting God’s plan. Emma opens up about her transition to a new school, her leadership roles in sports and student...
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#34 - Steve Gomez on Coaching with Consistency, Humility, and an Eternal Perspective
In this episode of Leading Lubbock, Ruben sits down with Steve Gomez, head coach of LCU Women’s Basketball. With three national championships and decades of coaching experience, Steve shares leadership wisdom rooted in humility, service, and investing in people. He talks about the unique dynamics...
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#33 - Cal Zant on Humility, Vulnerability, and Building a Flourishing Culture
In this episode of Leading Lubbock, Ruben Trujillo sits down with Cal Zant, President of Betenbough Homes, to discuss leadership marked by humility, authenticity, and a heart for others to flourish. Cal shares powerful stories from his journey—including overcoming addiction, the importance of...
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#32 - Todd Duncan on Influence, Perseverance, and Leading with Intentionality
In this episode of Leading Lubbock, I sit down with Todd Duncan—head coach of LCU Men’s Basketball and a man whose leadership runs far deeper than the court. With 30 years of coaching experience and a powerful story of perseverance, Todd shares how trust, intentionality, and adversity shape both...
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#31 – Jef Conn on Saying Yes to Leadership, Creating Systems, and Thinking Bigger
In this episode, Ruben sits down with Jef Conn—commercial broker, past chairman of Texas REALTORS®, and systems-minded leader—for a masterclass in intentional leadership. Jef shares how a simple “yes” to getting involved opened doors to statewide influence, how to create organized chaos to build...
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#30 - Holly Betenbough on Identity, Vulnerability, and Leading with Love
In this powerful episode, Holly Betenbough shares her deeply personal journey of co-founding Betenbough Homes alongside her late husband Rick, and how heartbreak, humility, and faith reshaped her understanding of leadership. From publicly walking through family struggles to building a workplace...
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#29 - Jackson Lindgren on Fatherhood, Conviction, and Mental Toughness
Jackson Lindgren—home inspector, husband, and father—joins the show for a raw and thoughtful conversation on what it really means to lead in everyday life. From navigating hard conversations in business to instigating change at home, Jackson shares how responsibility, consistency, and humility…
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#28 - Kalee Rich on Leading with Attentiveness, Accountability, and Sacred Pace
In this episode of Leading Lubbock, I sit down with Kalee Rich—wife, mom of three, and Sales Director at Betenbough Homes—for a conversation full of wisdom, warmth, and practical leadership insight. Kalee shares how her view of leadership has transformed over time, why loving correction matters,...
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#27 - Rich Eberhardt on Leading with Humility, Listening First, and Staying Grounded in Change
Rich Eberhardt has spent nearly three decades shaping the Lubbock real estate community—not just through transactions, but through leadership, mentorship, and service. In this episode, Rich shares the lessons that have guided him: from learning to listen before leading, to the importance of team...
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#26 - Whitney Chaney on Authentic Leadership, Personal Boards, and Protecting What Matters
What does it mean to lead without putting on a mask? In this episode, mortgage lender and soon-to-be mom Whitney Chaney shares how she shows up as the same person—at home, at work, and with clients—by staying rooted in character and adapting with intention. We talk about the power of having a...
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#25 - Michelle McCord on Leading Through Service and Letting Go
What does it mean to lead with strength, humility, and trust in others? In this episode, we sit down with Michelle McCord, Superintendent of Frenship ISD, to explore a leadership journey rooted in servant-hearted influence and grounded faith. Michelle shares lessons from over a decade of leading…
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#24 - Audra Baldwin on Purpose, Presence, and Loving People Well
Audra Baldwin wears many hats—wife, mom of four, real estate agent, growth advisor, and leveraged agent coach. But at the core of all she does is one driving mission: to love people well. In this episode, Audra and I talk about servant leadership, calling out the greatness in others, and the…
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#23 – Mackenzie Dean on Humble Leadership, Identity, and Building from Intention
In this episode of Leading Lubbock, we sit down with Mackenzie Dean — Director of Worship and Production at Redeemer Church — for a conversation that’s as grounded as it is inspiring. Mackenzie opens up about her journey from proving herself in leadership to learning how to lead with clarity,...
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#22 - Amy Thompson on Humble Beginnings, Growth, and Team Culture
In this episode of Leading Lubbock, Dr. Amy Thompson, Chief Executive of Covenant Health’s Lubbock Service Area, joins Ruben for a powerful conversation about leadership that’s honest, humble, and deeply personal. Amy shares her journey from pediatric medicine to executive leadership, reflecting…
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#21 – Emily Herring on Building Culture, Leading with Compassion, and Staying Curious
Emily Herring, COO and co-founder of True Title Partners, joins us to talk about the power of leading with compassion, building healthy culture, and staying curious in every season. Emily shares her journey from grassroots leadership to overseeing eight thriving offices across Texas and New…
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#20 – Tanner Dean on Humility, Confidence, and Leading with Sacrifice
In this episode, I sit down with my friend and business partner, Tanner Dean, for a real and honest conversation about leadership — not as a title, but as a posture. We talk about walking alongside others, sacrificing personal comfort for the good of the team, and learning to lead through…
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#19 – Michalea Perez on Clarity, Courage, and Living with Intentional Impact
Michalea Perez is the Operating Director of Cornerstone Caregiving, a leader whose life speaks louder than any title. In this heartfelt episode, Michalea shares her journey from a decade at Betenbough Homes to launching a company built on honoring seniors and equipping teams with clarity, love…
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#18 - Jurrien Loftin on Leadership, Legacy, and Living with Purpose
At just 20 years old, Texas Tech offensive lineman Jurrien Loftin brings a depth of wisdom that’s rare at any age. In this episode, Jurrien unpacks what real leadership looks like—grounded in humility, fueled by healthy competition, and focused on lifting others higher. He shares powerful stories...
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#17 Cultivating Encouragement – Lily Scarborough on Living for a Greater Purpose
Lily Scarborough, a junior at Kingdom Preparatory Academy, joins the podcast to share how she’s learning to lead with humility, consistency, and a heart for others. As a two-time volleyball captain, Academic All-State athlete, and active community servant, Lily reflects on what it means to be a...
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#16 Leading by Example - Jacky Howard on Servant Leadership
In this episode of Leading Lubbock, we sit down with Jacky Howard, owner of JHoward Realty and a respected leader in the Lubbock real estate community. Jacky shares his journey from a career in music and the food business to becoming a successful realtor and community leader. We dive into his...
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#15 Lead from Behind - Mark Murray on Humble Leadership and a Life of Abundance
This week on Leading Lubbock, Ruben sits down with Mark Murray—co-founder of Reside Real Estate and True Title—for a powerful conversation on leadership that begins in the unseen places. From organizing disaster relief to building businesses with an open-hand mindset, Mark shares how he leads…
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#14 Consistency, Character, and Leading with Purpose – Ben Lashaway
In this episode of Leading Lubbock, we sit down with Ben Lashaway—a 20-year-old student leader at Texas Tech University who’s already making an impact far beyond the classroom. As a Redeemer College Leader, Vice President of the Real Estate Organization, fraternity chaplain, and Dean’s Student...
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#13 Serving Others for the Long Haul – Doug Duncan
In this episode of Leading Lubbock, I sit down with Doug Duncan, leader of the Duncan Realty Group, husband, father, and someone I’ve admired for years. Doug opens up about his leadership journey—from stepping into leadership at 27 with a “me-first” mindset to learning that true leadership is…
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#12 Leading with Love & Whimsy: Bob Goff
In this episode, Ruben Trujillo sits down with best-selling author, speaker, and encourager Bob Goff for an insightful conversation on leadership, identity, and the power of showing up for others. Bob shares his journey from lawyer to author and humanitarian, unpacking how leadership constantly...
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#11 Staying Grounded in Life and Leadership - Michael Hutton
In Episode 11 of Leading Lubbock, Ruben sits down with Michael Hutton—broker-owner of West Sage Realty and 2024 President of the Lubbock Association of Realtors—to explore what it means to lead with authenticity, grace, and resilience. Michael shares his journey through seasons of leadership,...
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#10 Building Leaders and Leaving a Legacy with Dusty Thompson
In this episode of Leading Lubbock, Ruben sits down with Dusty Thompson, pastor at Redeemer Lubbock, to discuss leadership, faith, and the challenges of guiding both an organization and a family. Dusty shares his journey—from early struggles in ministry to leading a growing church—offering…
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#9 Open-Handed Leadership - Holly Duncan
In this episode ofLeading Lubbock, we sit down with Holly Duncan, CEO of Park Ridge, to explore the essence of leadership through the lens of open-handedness and servant leadership. Holly shares her journey of stepping into leadership at a young age, the lessons she's learned along the way, and…
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#8 Helping Others Think, Act, and Succeed - Tim Minnix
In this episode of Leading Lubbock, Ruben Trujillo sits down with Tim Minix to explore what it means to be a leader who empowers others to think differently, take meaningful action, and achieve their goals. Drawing from timeless leadership principles and personal experiences, Tim shares how his...
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#7 Taking Care of Your Troops - Ed Wentz
In this inspiring episode of Leading Lubbock, we sit down with Ed Wentz, an orthodontist and community leader, to explore his decades-long journey of leadership, faith, and family. From pivotal lessons in his career to heartfelt moments of mentorship, Ed shares wisdom that has shaped his approach...
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#6 Perseverance in Adversity - Luke Arrington
🎙️ This inspiring episode of Leading Lubbock features Luke Arrington, an 18-year-old standout leader at his school and on his football team. Luke shares his journey of stepping into leadership under challenging circumstances, learning to lead with faith, hope, and perseverance in the face of...
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#5 The Habits of Leadership - Tara Newton
In this inspiring episode of Leading Lubbock, I sit down with Tara Newton to explore the heart of effective leadership. We discuss how great leaders, like Jesus, are masterful storytellers and the power of leading through service and prayer. Tara shares her insights on building intentional…
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#4 Care that Builds Trust - Garrett Wentz
In this heartfelt and authentic episode, Garrett Wentz, co-owner of Wentz & Woodrich, shares the wisdom behind his philosophy of Genuine Care—a commitment to earning trust through attention to detail, intentional relationships, and authenticity. Garrett opens up about the power of pausing to…
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#3 Light in the Darkness - John Luke Gardner
Nine-year-old John Luke Gardner shares his big heart and wise insights in this inspiring podcast. From being a light in the darkness to leading with gentleness and strength, John Luke explores what it means to guide others with kindness and courage. Through heartfelt conversations, he dives into...
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#2 Leading by Example - Cole Whisenhunt
🎙️ Leading by Example with Cole Whisenhunt In this inspiring episode, we sit down with Cole Whisenhunt to explore the power of influence and personal growth. Cole shares how the people around him have shaped his journey and discusses the profound impact of Quiet Strength, a book that redefined…
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#1 Leading with Courage – Dr. Kathy Crockett
In this first episode of Leading Lubbock, we welcome Dr. Kathy Crockett—leadership expert, professional coach, and speaker—who shares powerful insights on what it truly means to lead with courage and intention. Dr. Crockett dives into the difference between being kind vs. being nice, the…
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ABOUT THIS SHOW
Highlighting the voices shaping Lubbock and beyond.Join us as we sit down with leaders, visionaries, and changemakers who are making an impact in Lubbock and beyond. Leading Lubbock brings you inspiring stories, insightful conversations, and actionable lessons to empower you as a leader in your community, business, and life.Whether you're a local professional, an entrepreneur, or simply passionate about leadership, this podcast is your go-to source for inspiration and growth. Tune in every week as we celebrate the people moving our city forward.
HOSTED BY
Ruben Trujillo
CATEGORIES
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Frequently Asked Questions
How many episodes does Leading Lubbock have?
Leading Lubbock currently has 41 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Leading Lubbock about?
Highlighting the voices shaping Lubbock and beyond.Join us as we sit down with leaders, visionaries, and changemakers who are making an impact in Lubbock and beyond. Leading Lubbock brings you inspiring stories, insightful conversations, and actionable lessons to empower you as a leader in your...
How often does Leading Lubbock release new episodes?
Leading Lubbock has 41 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Leading Lubbock?
You can listen to Leading Lubbock on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Leading Lubbock?
Leading Lubbock is created and hosted by Ruben Trujillo.
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