#374 Aislan Jesus, Head de Digital da Grandes Lagos Resorts e Parque Aquático ▷ Como personalização, dados e experiência transformam o turismo

from Líderes de Marketing e Vendas · host InboundCycle Brasil

Neste episódio do podcast Líderes de Marketing e Vendas, conversamos com Aislan Jesus, Head de Digital da Grandes Lagos Resorts e Parque Aquático, sobre como a integração entre marketing, vendas, dados e tecnologia pode tornar a jornada do cliente mais eficiente e gerar melhores resultados no turismo. Aislan explica por que quantidade de leads não significa necessariamente qualidade, destaca a importância de ter uma gestão responsável pelo CRM e mostra como personalização, conhecimento do público e uso estratégico da inteligência artificial podem aproximar marcas e consumidores. A conversa também aborda o papel da experiência na diferenciação das empresas e por que atender cada cliente de forma mais personalizada tende a ser decisivo para o futuro das vendas digitais. LinkedIn Aislan Jesus: https://www.linkedin.com/in/aislandejesus/

Episode metadata supplied by the publisher feed · Published Aug 18, 2026

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#374 Aislan Jesus, Head de Digital da Grandes Lagos Resorts e Parque Aquático ▷ Como personalização, dados e experiência transformam o turismo

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