377: Reel Results: Video Strategies for B2B CMOs

from Renegade Marketers Unite · host Drew Neisser

Want to win with video? Tune into this episode with Tyler Lessard, VP of Marketing at Vidyard, as he answers questions from CMOs, for CMOs, sharing a wealth of pragmatic advice for B2B CMOs looking to utilize this powerful business asset. We cover the 4 Es of great videos, why you need a "watch demo" button on your website, how video enables personalization to a whole new level, and a whole lot more. For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/

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This episode is 46 minutes long.

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This episode was published on December 29, 2023.

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