38. Everything you need to know about email marketing

I'm sharing a robust (chaotic - obviously) email marketing training with you while I lounge on the Oregon Coast with my kiddos this week! I pack a LOT of information into this episode, so if you want to read through the summary with all the links - check out the full show notes for everything you need in one easy-to-read place!ALL THE LINKS* Company Retreat: Now accepting applications for the October retreat! (Early bird prices + bonuses are available to the waitlist ONLY. But you can join HERE.)* Grounded: Strategic Plan Course: Available now at an early access discount* Action Planner Freebie* Flodesk – Use Code DUSTYH (or just click the link)Chapters00:00 Introduction to Email Marketing03:03 The Importance of Email Marketing06:07 Building Relationships Through Email09:40 Selling as Service11:53 Integrity in Email Marketing12:46 Practical Email Formatting Tips19:28 Engaging Subject Lines and Preview Text27:09 Segmenting Your Audience28:04 Segmenting Your Audience for Effective Email Marketing34:28 Implementing a Waitlist Strategy46:50 Crafting an Engaging Welcome Sequence This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit voicememosfromdusty.substack.comGet Your Free Action Planner: The free work planner uniquely designed for the inconsistent coach, author, or leader who’s ready to take persistent action. HERE