38 - Gratitude in Business

It can be tempting to offer steep discounts or to host large events to show appreciation to your customers but I think we need to be cautious. In this episode, I am discussing practical and cost-effective ways for small business owners to show appreciation for their customers in personal ways that cost very little. Personalized and genuine gestures are so valued. This is where I think small businesses have an edge over large corporations. Showing sincere appreciation while balancing financial responsibility, can help you build meaningful connections without overspending.Key Moments:04:30 Listen to your customers to learn what matters to them. Notice small details.06:20 Implement the Platinum Rule when it comes to customer appreciation.08:45 Be creative and financially smart when planning how to demonstrate gratitude to your customers. When your journey becomes bigger than you, how many other lives will you impact and enrich?15:00    Could you build VIP access or offer package deals instead of discounts?21:45    How can you ensure that your customer appreciation efforts are good for your customers and your business?Contact Kari Lotzien | Be the Anchor: Website: BeTheAnchor.caFacebook: BeTheAnchorLtdInstagram: BeTheAnchor.caLinkedin: Be-The-Anchor-LtdKey Links from this Episode:Learn more about  Private Coaching with KariBook a call to discuss the best options for your situation directly. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.