38: {Interview} A CMO’s Secret Weapon with Priscilla Gravenhorst

Text me!Have you ever wondered how a Chief Marketing Officer does it all? Priscilla and I break down all of the benefits as to why every CMO needs a Chief of Staff. Priscilla is an executive Chief of Staff to CMOs, with a rich background in the advertising industry. Her career spans significant roles at large agencies such as McCann, Havas, and Ketchum. Starting in production, Priscilla quickly demonstrated her prowess in project management, rising through the ranks to oversee extensive portfolios for renowned brands like Microsoft, Samsung, Exxon, Honeywell, Verizon, and Tiffany and Co.In her current role, Priscilla plays a crucial function that goes beyond the conventional scope of a Chief of Staff. She is instrumental in broadening organizational awareness, driving rapid decision-making, and ensuring consistent, prioritized communication to maintain the CMO's focus and direction. Her unique blend of skills encompasses orchestration, systems thinking, and aligning with the corporate mission, all of which contribute to fostering a cohesive state of flow within the business. Priscilla's approach is not just about streamlining operations; it's about creating an environment where strategy, creativity, and operational efficiency converge to produce exceptional marketing outcomes." Priscilla is on a mission to help CMOs stay in the driver’s seat during these pressing times and thrive. She likes to refer to herself as the CMO’s Secret Weapon: The Chief of Staff.You can find Priscilla Gravenhorst HERE Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE