The Feminine Founder

Text me!In this episode, Allison Greco shares her journey from wildlife rehabber to top real estate agent, emphasizing the importance of authenticity, prioritization, and honest communication in business and life. Discover practical advice on scaling a service-based business, handling difficult clients, and staying true to your values.TakeawaysAuthenticity and honesty are key to building trust and success.Focusing on one core value or service helps in deepening expertise.Prioritize your commitments and be accountable to your calendar.People value genuine connection over superficial perfection.Hard work and consistency are essential for long-term success.Connect further with Allison HERE or follow her on IG @realestateandrehabSupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!If you know someone who is building a personal brand or business online, support them! Like their posts, share their content because they only think it takes is a couple of mins of your time, but goes a really long way!Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!If you are not using social media to market your business, then what are you even doing? We live in a digital age and when people find out about your business or what you do... they go look you up. They google you or get on Facebook at find your company page. And if your profile is not optimized or you do not have recent content out there, bye bye. You've lost of potential client or customer. Because you have less than 3 seconds to capture their attention. So it needs to be crystal clear..... who you are, what you do and how you can best serve them and help them overcome a problem. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this episode, travel expert Jen Barnes shares insights on planning trips for different seasons, the impact of climate change on travel, and the benefits of working with a travel concierge. Discover how personalized travel planning can enhance your travel experience and make it more memorable.Takeaways Include: Best travel seasons for different destinationsImpact of climate change on travel planningAdvantages of working with a travel conciergeTraveling with family and multi-generational groupsTraveling solo and destination recommendationsHow climate change affects seasonal travel patternsThe rise of travel budgets among younger generationsBenefits of personalized travel experiencesYou can find her on IG @jenbarnestravel or LinkedIn HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Today I'm spilling all of the tea when it comes to podcasting! I'm sharing my tech preferences and the strategy I used to start and continue to grow this podcast. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In today's episode, I'm pulling back the curtain on mindset hacks that have worked for me over the past decade when it comes to moving the needle in life and business. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Are you in a period of life where you are experiencing change? We all have been there at certain points in our lives and I just wanted today's episode to just be encouraging to you. Yes, it sucks. Yes, you have to pivot and learn new ways of doing things or different skills.... but it always about perspective and how we move forward. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!And who else do you want to see me interview? I have access to a LOT of experts, so if there is a topic or person you'd like to see me interview, send me a dm or look for the button TEXT ME. Also, a HUGE THANK YOU for your support and feedback. It truly means the world and I appreciate you more than you know. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this episode, Erin Gagne, FNP-C shares her personal journey from healthcare challenges to founding Revived Wellness, focusing on hormone health, functional medicine, and longevity. Discover how she helps women navigate perimenopause, hormonal shifts, and chronic health issues with a root-cause approach.Key TopicsErin's personal health journey and founding of Revived WellnessLimitations of traditional healthcare in chronic disease managementImportance of root-cause analysis in hormone healthSigns and timing of hormonal shifts in womenImpact of lifestyle, diet, and stress on hormonal healthThe history and misconceptions around menopause and hormone therapyStrategies for supporting women through perimenopause and menopauseThe role of testosterone and other hormones in libido and moodBuilding a healthcare practice focused on personalized careResources for women seeking hormone and longevity supportMore on Revive Wellness HERE you can also find her on IG @erinlynnewellnessFor 20% off of Initial Consult at Revive Wellness use code REVIVESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Today I'm talking about four compelling reasons why every single businesses should leverage social media marketing to increase visibility, build trust, and grow organically. I talk through the importance of authenticity, consistency, and strategic presence online.Takeaways: Social media is the loudspeaker for your business and essential for visibility.Organic social media growth is possible and effective with consistency.People are watching your business and will remember you when they need your services.Authentic marketing and sharing personal insights foster trust and connection.Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Today I'm sharing practical advice for beginners starting their social media journey, addressing common fears and misconceptions, and emphasizing the importance of authenticity and persistence. There are common excuses that I hear as to why you are not starting your personal brand AND/OR marketing your business on social media and in today's episode I'm debunking all of them. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!One thing that I feel strongly about is this: Every Single Person should be required to work in the service industry and wait tables at some point in their careers. For me, that was in my late teens and early twenties and gosh I learned so much. In today's episode, I'm breaking down my 4 major takeaways and skills that I learned that I was able to use in my corporate roles and now in entrepreneurship. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In today's solo shorty, I talk about one thing that has worked for me when it comes to having success. The concept seems like a no brainer, but not many people actually implement it.Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Today I'm sitting down with the co-Founder of Midwest Barrel Co. Jess Loseke.  She shares her entrepreneurial journey in the whiskey barrel industry, highlighting the challenges of scaling a niche business, the importance of mindset, and leadership insights. Listen to exactly how how her team navigates international logistics, tech innovations, and why building a strong company culture is crucial.Connect further with Jess HERE and more on Midwest Barrel Co. HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Want to start a podcast, but have no clue where to start? Do it! Do it not ready, do it scared, do it anyways. I had no clue what I was doing when this journey began 3.5 years ago and am forever grateful to each and every one of you who tune in each week. Thank you, I appreciate you more than you know! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Tired of spinning your wheels trying to grow your business? I've been there too and know you are not alone. In today's shorty solo, I'm popping off about what has worked best for me in business and hope it's helpful! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Comparison is the thief of joy. Here’s why you should stop comparing yourself to others and focus on your own journey. 👉 Share this with someone who needs this reminder!  We all have our unique paths. It’s easy to look at others and feel like we’re falling behind, but remember: you don't see the full picture of their journey.  Every business owner, mom, or hobbyist started somewhere. Just like them, you’re in a process of growth.  I’ve been there—feeling like I wasn’t enough, watching others soar while I struggled with crickets on my posts. But every step counts.  Instead of comparing, focus on your progress. Ask yourself: what’s one small thing I can improve today?  Comparison can lead to quitting, but I’m here to keep pushing forward until I reach my goals.  Remember: you’re not alone in this journey. Let’s celebrate our unique paths!  Still figuring it out? You’re not alone.  Subscribe for more insights!  Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this insightful interview, Caitlin Hamilton shares her journey from corporate marketing to becoming a successful business coach and entrepreneur. She discusses common challenges faced by high-achieving women in online business, the importance of simplifying systems, and strategies for scaling while maintaining work-life harmony. If you are an entrepreneur and know that you need to implement systems in your business to scale, this one is for you!  Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Today I'm sharing my journey of starting a podcast from scratch, emphasizing that initial struggles are normal and encouraging perseverance. We talk about the importance of consistency, learning from mistakes, and staying true to your passion despite negativity. Because let's be real, no one is a superstar when they start something new or are learning a new skill. You have to put the reps in no matter what you are trying to achieve!Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In today's episode, I'm popping off about a topic that is near and dear to my heart. And that is: stop doom scrolling and start creating. You never know what can happen and creating content is the BEST thing you can do for your personal brand and/or business. It supercharges the know, like & trust factor and the sky is truly the limit. So next time you are sitting there doom scrolling, think of me popping off in this episode. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this engaging interview, Sasha Horne and I sit down to break in the BDC live podcast studio. I share my journey from corporate recruiting to podcasting, my love for the Lowcountry, and insights into building a successful podcast and community in Beaufort. Discover tips for aspiring podcasters, the vibrant local festivals, and how to connect with other inspiring entrepreneurs.PS: This was the very FIRST one, but stay tuned for more! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In today's episode, I just wanted to pop in here and say a HUGE thank you to each and every one of you who listen and support the show. Your support means everything to me and I appreciate you more than you know! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this episode, Alane Boyd shares her expertise on AI and automation, revealing how small businesses can leverage AI agents to save time, increase efficiency, and scale their operations. She discusses practical tools, workflows, and upcoming workshops to help entrepreneurs harness AI effectively.We talk all things: AI agent automation for small businessesPractical AI tools and workflowsUpcoming AI workshops and trainingHow AI saves time and increases efficiencyMore on her Claude Co-Work and AI Cohort HERE and use code CP10 for 10% off!Connect further with Alane on LinkedIn HERE or on her website HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Learn how to successfully transition from a corporate career to entrepreneurship with insights from sales expert Jillian Murphy. Discover actionable tips and key strategies for your journey.In today’s fast-paced world, many professionals find themselves at a crossroads, especially after unexpected job losses. This episode explores how to navigate the transition from a stable corporate career to the uncertain yet rewarding landscape of entrepreneurship. In today's episode, we’ll delve into Jillian’s inspiring journey, the lessons she learned, and practical steps anyone can take to succeed in their entrepreneurial endeavors, especially when it comes to sales. Connect further with Jillian on LinkedIn HERE on IG @thejillianmurphySupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In today's episode I'm spilling all of the good on how to start, grow and scale your personal brand and business on LinkedIn. LinkedIn is what Facebook and IG used to be 20 years ago. You don't have to dance on the internet or keep up with trends. Heck, you don't even have to have a hook to get people paying attention and engaged. And the crazy thing is, only 3% of people post content on LinkedIn. And do you know what that means for YOU? Hardly any competition. And you can grow and scale organically without spending money on ads or boosting posts. The visibility is insanely high on the platform. And I'm here to help YOU grow! Supercharge your learning curve on mastering LinkedIn with Level Up Your LinkedIn . I teach the exact formula to start, grow and scale organically on the platform. There is even content examples that you can plug and play into your own niche! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Ever felt lost in your health journey? Here’s how I turned my setbacks into a thriving routine!  After a serious injury, I realized how crucial health is. It’s not just about working out; it's about optimizing every part of life.  This year, I scaled back my heavy lifting and embraced Pilates. It’s been a game changer! Focusing on flexibility and small muscles has made a big difference. Plus, we’ve found a great studio that motivates me!  Daily walks with my dogs keep me moving, and I’m committed to hitting 10,000 steps. Nutrition-wise, I swapped to high-protein Greek yogurt for breakfast and added electrolyte powders to stay balanced.  Meal prepping grilled chicken salads for lunch has simplified my week, and establishing a consistent bedtime helps me wake up energized.  Remember, it’s about balance. I stick to 80% clean eating and 20% flexibility for those treats we love.  Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!I don't know if you are like me, but I'm always looking for a good book to read. I love reading in the mornings or on a rainy day. Also, while laying out in the sun, it's just the best! Today I'm sharing my top favorite books that I've been reading and re-reading and hope that you enjoy them too! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Have you ever felt stuck? Either professionally or personally? Yeah, I have too. And today's episode I'm here to be your hype girl when it comes to making the pivot. As someone who has made lots of pivots, it's normal to feel the urge to do something else when maybe you've been in a career or been doing the same thing at home for a long period of time. And when we think about making our next move, it always seems so scary. If any of this resonates with you, you are not alone! takeawaysStart taking action even if you don't have all the skills.Embrace the messy process of learning and growth.Focus on serving your audience and staying true to your values.Comparison is the thief of joy; focus on your journey.You are capable of more than you think.Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Girl, if there is something weighing heavily on your heart that you want to do or start- DO IT! Best to start and fail rather than never start at all. Maybe it's learning a new skill, learn a new hobby, start a side hustle... I'm here cheering you on! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!As we head into 2026, I've been thinking a lot about advice I would have given my 20 something year old self. In this episode I lean into 5 things I wish my 20 year old self knew. Not with any regrets, but just things I wish I would have done differently.Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this conversation, Melanie Borden  and I discuss the evolution of personal branding, particularly through LinkedIn, and the importance of visibility in today's digital landscape. Melanie shares her journey of building her brand, overcoming fears, and the significance of influence and virality in content creation. They explore strategies for effective content, the balance between personal and private sharing, and the mindset needed to combat imposter syndrome. The discussion emphasizes the need for authenticity and connection in a world increasingly dominated by AI and algorithms.takeawaysYou have a personal brand whether you realize it or not.LinkedIn is the new water cooler for professionals.Fear often holds people back from visibility.3% of LinkedIn users post content, indicating vast opportunity.Virality does not always equate to revenue.Growth, impact, strategy, and trust are key components of personal branding.A successful content strategy includes educational, personal, promotional, and user-generated content.Personal stories resonate more than purely professional content.It's important to disconnect from digital platforms to foster creativity.Remind yourself of your accomplishments to combat imposter syndrome.Connect further with Melanie HERE or on LinkedIn HERE  IG @humantobrandPurchase her book HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Friends, you asked and I'm here to deliver. Curious about starting a podcast, but don't know what niche it should be. This one is for you!Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Friends, A LOT of you have been asking me about best practices around booking a podcast guest spot. 99% of the time, people do it the wrong way. In today's episode, I'm spilling alllll of the tea, so that next time you pitch, you'll be more likely to get that YES. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In today's episode, I pop off about best practices when it comes to recruiting. I  share my extensive experience in headhunting, discussing the challenges and strategies involved in finding top talent. I reflect on my journey from a novice recruiter during the recession to successfully placing high-level executives. We talk about the importance of emotional intelligence, candidate energy, and professionalism in the recruitment process, while also critiquing popular recruiting platforms.takeawaysI transitioned from fundraising to headhunting during the recession.The recruitment industry is worth 200 billion dollars due to its challenges.Traditional platforms like Indeed are often ineffective for finding quality candidates.Paying attention to a candidate's energy can indicate their suitability.Professionalism and soft skills are crucial in the hiring process.The follow-up process must be handled delicately to avoid appearing desperate.TOP TALENT has HIGH EQTemporary staffing solutions can be beneficial during economic downturns.Crafting intentional messages to candidates increases response rates.Recruiting is about understanding both the candidate and the employer's needs.Start a podcast today!Riverside is the BEST podcast studio to record!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In today's conversation, I sit down with Jessica Jacobs, a change management expert and entrepreneur, who shares her journey from corporate America to starting her own consulting practice. Jessica reflects on her extensive experience in Fortune 15 companies, highlighting the lessons learned about personal passions and the importance of adaptability in the workplace. She emphasizes that the transition to entrepreneurship was driven by a desire to make a more significant impact in the realm of change management, where she and her partner, Alison, could implement innovative strategies to facilitate transformations in organizations.The discussion delves into the nature of change, both on an individual and organizational level. Jessica explains that while change can be uncomfortable, it is essential for growth. She offers practical advice for navigating change, such as embracing micro-experiments to ease into new habits. The conversation also touches on leadership qualities, emphasizing kindness, transparency, and the importance of emotional intelligence. Jessica concludes by encouraging listeners to focus on small, consistent steps toward their goals, reinforcing that everyone starts somewhere and improvement comes with practice.takeawaysIt's all about the pivotEverybody sucks at firstYou can't grow without feedbackFocus on micro-experiments to ease into changeKindness is a powerful leadership skillSmall steps compound into big changesEmotional intelligence sets great leaders apartChange is uncomfortable but necessary for growthTrust your team and delegate effectivelyBe open to feedback from all directionsLearn more about 3 Keys Consulting HERE or connect further with Jessica on LinkedIn HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Interested in how to leverage social media marketing to help grow and scale your business? This episode is for you! I'm talking through exactly how to start, what you should and should not be doing. And how consistency is truly king. Start a podcast today!Riverside is the BEST podcast studio to record!Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Happy New Year! Instead of doing New Year's resolutions, each year I choose 1 word to set the tone of the year. My goal is to see this one word flourish in many departments of my life ranging from business, to relationships to health & wellness. I'd love to hear from you on your 1 word of the year! Send me a DM. I want to know! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!As we are rounding out 2025, my heart is full of love, support and gratitude! In today's episode I'm listing the top 25 things that I'm grateful for this year. The list includes each of you that tune into the show each week. It means more than you'll ever know! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Friends, as we enter into the busiest time of the holidays.... don't forget to fill your cup and do something for YOU this season! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this conversation, Lisanne Murphy shares her entrepreneurial journey from childhood to becoming a successful business owner and marketing expert. She discusses the evolution of Facebook ads, the importance of data-driven strategies, and innovative approaches to client engagement, including contact marketing. The discussion highlights the changing landscape of digital marketing and the need for adaptability in advertising strategies.takeawaysLisanne's entrepreneurial spirit began in childhood with unique money-making ventures.Her transition from corporate marketing to owning a business was driven by a desire for creativity.Facebook ads provided immediate feedback, revolutionizing how marketing effectiveness is measured.The landscape of Facebook advertising has changed significantly since its heyday.Diversifying marketing channels is crucial for business resilience.Contact marketing focuses on personalized outreach to build meaningful relationships.Data-driven advertising requires a mindset shift towards viewing ad spend as an investment in learning.Successful campaigns often involve testing and iterating based on data insights.High-ticket products perform better on Facebook ads than low-margin items.Building relationships is key in today's marketing environment.Connect further with Lisanne on LinkedIn HERE or her website HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Are you interested in starting, growing & scaling when it comes to social media? Then this one is for you! I break down my 3 part framework in this episode to set you up for success! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this conversation, Jamie Javed discusses the importance of mastering metabolism and health for women who have achieved success but may have neglected their well-being. She emphasizes that true success includes feeling good in one's body and that health is essential for achieving personal and professional goals.takeawaysMany successful women struggle with their health.Mastering metabolism is key to feeling confident.Health drives the ability to scale in life.Success is not just about achieving goals, but feeling good.Understanding metabolism helps in energy conversion.Women need to prioritize their health alongside success.Feeling good in your body is essential for true success.Nutrition plays a vital role in personal growth.A holistic approach to wellness is necessary.Empowerment comes from mastering one's health.Connect further with Jamie on IG @jamiejavedcoaching Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In today's episode, I'm unpacking the transformative power of time blocking in enhancing productivity and achieving business goals. I share my personal experience with time blocking, emphasizing its effectiveness in maintaining focus and intentionality. I encourage YOU to identify your optimal time for focused work and to protect that time fiercely. I highlight the importance of small, consistent actions and the compounding effect they have on long-term success. The episode serves as a motivational guide for anyone looking to improve their time management skills and achieve their personal and professional objectives.takeawaysTime blocking has been a game changer for my business.I focus on time blocking in the mornings when my energy is highest.Set specific goals during time blocking sessions.It's okay if life interrupts your time blocks; give yourself grace.Small actions compound over time to create big results.Batch content creation during high-energy periods.Everyone has the same 24 hours; it's about allocation.Protect your time blocking sessions fiercely.Time blocking can help you stay focused and intentional.Make time blocking a priority for your business growth.Sis, you got this! Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Curious if starting a personal brand is right for you? I'm here for you sis! It's 2025 and every single person needs a personal brand. I don't care if you work in corporate or are an entrepreneur, you need your own brand. Why? Because we live in an world where everyone is online. No matter what platform you prefer, everyone is online. DM me for more infoSupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Today, I'm unpacking all of the details of Damn Good Marketing Live! I had the opportunity to speak at this live event and wow was there magic in the room! We go over the importance of networking events and personal development, particularly for women. I highlight the value of both free and paid networking opportunities, noting that the quality of interactions in these spaces can significantly enhance personal growth and investment in oneself.takeawaysGet in the rooms, there are events you can go to.The quality of these rooms is literally amazing.Surrounded by women investing in themselves.Investing time and money in personal development is crucial.Networking can lead to significant opportunities.Paid networking rooms offer high-quality interactions.Women supporting women is a powerful dynamic.Personal development is a continuous journey.Engaging with like-minded individuals fosters growth.Events can be both free and paid, each with unique benefits.Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!In this conversation, Simone Pero shares her journey as a social impact advisor and film producer, emphasizing the importance of storytelling in various sectors. She discusses how social impact can manifest at both macro and micro levels, highlighting the significance of purpose and passion in driving change. Simone also introduces her initiative to support artists in creating impactful projects, fostering a sense of community and collaboration.takeawaysArtistry can help us navigate social challenges.Storytelling is essential for connecting with audiences.Social impact can be achieved on a small scale.Change often requires time and persistence.Purpose drives effective social impact initiatives.Creating support systems for artists is crucial.Every individual has a unique story to share.Understanding your audience is key to impactful storytelling.Social impact can influence public policy and community change.Collaboration enhances the effectiveness of social initiatives.Connect more with Simone HERE or on LinkedIn HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Want to be a guest on a podcast? Great, I'm here for it! There is a right way to pitch yourself and a wrong way, and I want to make sure to set you up for success. Tune in to today's episode where I spill all of the tea of the "do's" and "don'ts"Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Friend, do not wait into 2026 to start whatever it is that you have on your heart! Whether it's starting a business, podcast, learning a new skill or hobby... do not wait until 2026 or for when you feel "ready". Because if you go ahead and start NOW you'll be so much further ahead come January. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE

Text me!Today I'm sharing the book that I'm currently reading and how one chapter in particular is really turning my wheels. If you strive to have an extraordinary life, you have to do things that are uncomfortable, not to mention put in the hard work. In today's episode, I'm sharing a part of the book that has really motivated me to double down on my goals these next 30 days. Support the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE