38| Struggling to Build a Clientele? Do This First

If you're struggling to build a clientele, before you worry about social media, marketing, or getting more clients in your chair, there's one question I think you need to ask yourself first. Where are you right now? Not where you want to be. Not where the stylist on Instagram is. Not where your mentor is. But where YOU are in your hairstylist journey One of the biggest mistakes I see hairstylists make is trying to build a business based on where they wish they were instead of where they actually are. When we skip this step, it often leads to frustration, overwhelm, burnout, and chasing strategies that aren't right for the stage we're currently in. In this episode, we're taking a step back and having an honest conversation about where you are in your career and what you should be focusing on next. We'll talk about: The brand-new stylist who needs experience, confidence, and guidance. The stylist who has been behind the chair for a while but feels stuck and isn't seeing the growth they hoped for. The stylist who is rebuilding after a move, life change, or starting over in a new salon. Because each of these stylists needs something different. The advice that helps one stylist grow can keep another stylist stuck. By the end of this episode, you'll have a better understanding of where you are in your journey, what you should be focusing on right now, and how to move forward with more clarity and confidence. In This Episode You'll Learn: Why more marketing isn't always the answer The question every hairstylist should ask before trying to get more clients How to identify where you are in your hairstylist journey What brand new stylists should focus on first Why some stylists feel stuck even after years behind the chair How to approach rebuilding your clientele with intention Why different stages require different strategies If you are wanting to get clear on what you need to be doing to start building a fully booked chair, I have created something for you. 👇 I'd love to invite you to download my free Tutorial- 4 Easy Ways to Fill Your Chair Fast. You can check it out here👉https://www.onpointhairbysherri.com/free-training Here are some other episodes that will be super helpful for you as well: 🎧 Episode 1: How I Rebuilt My Clientele 🎧 Episode 33: Lessons Learned from Rebuilding My Business