39. How many website visitors do you really need each day?

Are you struggling to get the sales you need on your online store each day? 😭  Worried it could be your products, your prices, or your website that is broken?  After 6+ years of coaching eCommerce clients, my guess is you have a traffic problem and that your products, prices and website are fine! More often than not, a lack of consistent, quality daily visits (traffic) is the problem. Today, I’m unpacking how you can get clear on EXACTLY how much traffic you need each day to meet your sales goals.  Let’s get started. After 6+ years of coaching other online store owners AND running my own eComm store for 9 years, I know that traffic, aka website visitors, is an online store's lifeblood.  No traffic = no sales; it’s as simple as that. But not all traffic is the same.  There is cold traffic versus warm traffic, higher quality traffic that comes from organic searches, recommendations or returning customers, and lesser quality traffic that might come from a ‘traffic’ campaign in Facebook or a bot (the horror!). But lack of traffic is more often than not the biggest challenge online store owners face BUT they don’t always realise it’s their biggest issue.  Online store owners often assume it’s their products, prices, website or a thousand other things  So, how much traffic do YOU need each day to meet your sales goals? Well, that depends on a few factors. What is your average order value?  What is your average conversion rate? And HOW much sales/revenue do you want to make each day? These metrics will guide you as to how many daily visitors you need.   Tune in to hear exactly how many website visitors you need a day. Grab my free traffic calculator here:https://courses.jodieminto.com/calculator