#39: On-Point Brand Messaging Helps Push Sales episode artwork

EPISODE · Jan 24, 2022 · 11 MIN

#39: On-Point Brand Messaging Helps Push Sales

from LET'S MAKE WAVES with Rana AlBasri Mouawad · host Rana AlBasri Mouawad

It is uncommon to experience frustration or challenge around the process of sales, especially for entrepreneurs, as it something that doesn’t come naturally for many. There’s a negative connotation that comes with the word, because most of us either had a bad experience with sales people personally OR have been affected by pop culture’s stereotypical portrayal of sales people.However, sales is an important pillar in the overall health of the business, and getting comfortable selling has to come natural to business owners.In this podcast episode, we shed the light on the main elements that “humanizes” the sales experience, and how fully understanding your target audience can be the key to creating the right brand messaging, which pushes to more customer conversion, if communicated correctly during the sales process.This episode will cover the 3 main angles to making brand messaging work for sales: the customer angle, the brand angle and the competitive angle.– – – – – – – – – – – – – – – – – – – – – – – – – – If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com or on Instagram.If you know someone who can benefit from the information on this podcast, please share a link with them, or on your social accounts. I always count on your help to share information about my podcast or spread the word for the benefit of other entrepreneurs. I hope you didn’t forget to subscribe to my podcast. I’ll be honoured if you leave me a review! CLICK HERE TO DOWNLOAD: PERSONAL BRANDING THROUGH SOCIAL – A FREE QuickStart guide with 10 strategies that can take you from not knowing where to start to creating a plan & start building your image and personal brand through social. The waitlist to Personal Brand Academy is open. This digital course will help you kickstart building your personal brand immediately! You can sign-up HERE.Enjoy xRanaSend us Fan Mail------RESOURCES:- Subscribe to my Newsletter: https://ranamouawad.kit.com/signup- Free Resources: https://www.ranamouawad.com/resources- Work with Me: https://www.ranamouawad.com/workwithme- Get in Touch!: https://www.ranamouawad.com/contactKEEP IN TOUCH!- Follow on LinkedIn: https://www.linkedin.com/in/ranamouawad/- Follow on Instagram: https://www.instagram.com/rana.mouawad/

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It is uncommon to experience frustration or challenge around the process of sales, especially for entrepreneurs, as it something that doesn’t come naturally for many. There’s a negative connotation that comes with the word, because most of us either had a bad experience with sales people personally OR have been affected by pop culture’s stereotypical portrayal of sales people. However, sales is an important pillar in the overall health of the business, and getting comfortable selling has to ...

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#39: On-Point Brand Messaging Helps Push Sales

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This episode was published on January 24, 2022.

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